Brand Manager

Your Company:

This is an exciting opportunity for an experienced Brand Manager to join a growing and innovative organisation at a pivotal stage of its journey. Based in Norwich with a hybrid working arrangement, this role offers the opportunity to shape the future direction of a customer-focused brand, helping to create meaningful experiences that resonate with customers whilst supporting ambitious growth plans.

Working closely with a range of departments across the business, you will play a key role in developing and delivering brand initiatives that strengthen customer engagement, drive commercial performance and ensure a consistent and compelling brand presence across all channels.

While in this position your duties may include but will not be limited to:

• Leading the development and delivery of the organisation's brand strategy and growth plans
• Ensuring a consistent, engaging and high-quality brand experience across all customer touchpoints
• Translating brand strategy into actionable plans, campaigns and initiatives that support wider business objectives
• Managing multi-channel marketing and brand activity to maximise customer engagement and brand awareness
• Overseeing content creation and messaging across digital, CRM, customer communications and marketing channels
• Supporting the ongoing evolution of brand positioning, identity and proposition to meet changing customer needs
• Using customer insight, market trends and performance data to inform decision-making and optimise brand performance
• Working collaboratively with sales, customer service, digital, e-commerce, CRM and development teams to deliver joined-up customer experiences
• Managing project timelines, budgets and priorities to ensure successful campaign delivery
• Line managing and developing junior team members, providing guidance, coaching and support
• Monitoring brand performance and making recommendations to improve customer perception, engagement and commercial outcomes
• Acting as a key point of contact for brand-related projects, challenges and opportunities across the business

• A minimum of 3-5 years' experience within a Brand Manager or similar brand-focused position
• Previous experience delivering successful multi-channel brand campaigns and initiatives
• Experience working within consumer, direct-to-consumer, subscription-based or service-led organisations
• Strong understanding of brand development, customer journeys and marketing best practice
• Proven ability to collaborate effectively with multiple departments and stakeholders
• Excellent organisational and project management skills
• Strong commercial awareness with the ability to link brand activity to business performance
• Experience using customer insight, analytics and performance data to support decision-making
• Excellent communication skills with strong attention to detail and messaging consistency
• Degree qualification or equivalent experience within Marketing, Branding, Design, Digital Media or a related discipline
• A proactive, customer-focused and results-driven approach

• Experience with in a regulated, healthcare, care, financial services or trust-based environment
• Previous involvement in brand repositioning, proposition development or business transformation projects
• Experience managing direct reports and supporting team development
• Exposure to customer advocacy, referral programmes, influencer marketing or partnership initiatives
• Knowledge of SEO, content strategy, performance marketing or experimentation frameworks
• Understanding of emerging digital trends, including AI-assisted search and customer discovery behaviours
• Additional training in brand strategy, customer experience, behavioural science or customer insight

This organisation is undergoing an exciting period of growth and transformation, creating a unique opportunity for a talented Brand Manager to make a lasting impact on the future direction of the business.

The successful candidate will receive a salary of up to £50,000, dependent upon previous experience and relevant knowledge. In addition, the company offers a comprehensive benefits package designed to support both your professional development and personal wellbeing.

You will have the opportunity to work alongside senior stakeholders, influence key business decisions and help shape a brand that customers genuinely trust and connect with.

As well as this, there are excellent opportunities for career progression,…