Territory Sales Manager - East Anglia

Territory Sales Manager - East Anglia Opportunity

The Territory Sales Manager (TSM) plays a critical role in driving growth across an assigned territory by acquiring new business opportunities and expanding existing relationships. This is a strategic opportunity for a hunter‑minded sales professional who thrives on creating opportunities, leveraging data to guide decision‑making, and taking full ownership of a defined geographic market. The TSM is a trusted advisor to veterinary professionals, practice managers and key‑decision markers – helping them discover value in our solutions while deepening market presence.

• Grow existing territory through strong selling skills and strategic territory planning
• Create and execute a territory optimisation strategy to maximise reach, market share, efficiency and impact
• Build long‑term relationships with customers by delivering value through products, services and education
• Use data to assess territory potential, identify whitespace, and prioritise high‑opportunity accounts
• Manage full‑cycle sales process from prospecting and initial meetings to product positioning and close
• Maintain CRM hygiene by tracking activity, results and critical market insights
• Build and maintain strong relationships with key veterinarians and opinion leaders
• Provide input/feedback to management on marketing programmes, marketing materials and distributor promotions
• Maintain and manage positive, strong relationships with key Distributor Representatives
• Use knowledge and understanding of the medical, operational, and business side of veterinary practice to increase sales
• Willing to travel extensively throughout assigned territory and to regional and national events

• 3‑5 years of success in field sales, territory management, or B2B account development
• Proven experience and success in full‑cycle sales with consistent over‑achievement of targets while managing key relationships in a field‑based environment
• Proficient with Salesforce and Microsoft Office
• Proactive, self‑motivated seller with a deep commitment to performance, efficiency, and territory development
• Strong focus on territory optimisation, activity planning and discipline to maximise results
• Sales hunter mentality with a desire to win and to be at the top of the leader board
• Data‑driven thinker who tracks KPIs and learns from activity metrics
• Accountable to your individual results while embracing coaching and continuous improvement
• Thrives in fast‑paced environment with daily call/email targets
• Self‑starter: thrives with autonomy, motivated by hitting or exceeding goals and growth targets
• Curious & consultative: asks the right questions and tailors solutions leveraging internal partners and selling tactics
• Must have a valid driver’s licence and be willing to travel regularly within the territory

• 25‑50% domestic travel may be required with this role
• Must be located within the territory

• 33 days annual (inclusive of Bank Holidays)
• Holiday purchase scheme
• Healthcare
• Employee Assistance Programme
• Life Assurance
• 8% Employer Pension Contribution
• Enhanced Family Leave
• Car
• Bonus (discretionary)
• Discounted Pet Food