Business Development Representative

Overview

At Solink, our mission is to safeguard what matters most. We provide businesses with the tools to know sooner and act faster by transforming video security into real-time operational insights. Our cloud-based platform integrates with existing cameras and systems, turning them into intelligent sensors that detect and interpret key moments. This empowers teams to make data-driven decisions, enhance security, and improve operational efficiency.

We are trusted by 30,000+ locations across 32+ countries, including brands like McDonald’s and JYSK. Our solutions help businesses reduce shrink, optimize performance, and respond proactively to potential threats.

We’re growing rapidly and earning industry recognition. Solink has been recognized by Deloitte’s Fast 50 and Fast 500, the Business Intelligence Group, and is listed among Ottawa’s Best Places to Work. We’re just getting started!

As a Business Development Representative (BDR) at Solink, you will play a crucial role in driving growth by identifying and generating new business opportunities. Your responsibilities will involve outreach and organizational tasks that help the Sales team increase velocity and revenue.

This position is ideal for individuals who are passionate about tech, security, and the industries we serve. If you have excellent communication skills and enjoy connecting with potential clients and converting connections into customers, this opportunity may be the right fit.

• Prospect Target Accounts: Identify and reach out to new customers—focusing on businesses with 100+ locations in key industries like Retail and Restaurants.
• Qualify and Convert Leads: Conduct discovery conversations to qualify inbound and outbound leads, ensuring alignment with Solink’s ideal customer profile before handing off to Account Executives.
• Respond with Urgency: Serve as the first point of contact for inbound inquiries with timely, professional responses to spark interest and move conversations forward.
• Drive Pipeline Growth: Consistently book qualified meetings with high-potential prospects to support Account Executives and accelerate the sales cycle.
• Execute Proactive Outreach: Use cold calls, personalized emails, and social touches to generate new opportunities and introduce Solink to untapped accounts.
• Leverage Sales Tech: Utilize tools like Linked In, Gong, Loom, Zoom Info, and Hub Spot to optimize outreach and maintain meticulous CRM records.
• Collaborate Cross-Functionally: Partner with Account Executives to align on outreach strategy and share field learnings.
• Showcase Solink at Events: Represent Solink at trade shows and industry events to spark conversations and generate leads face-to-face.

• Must-Have:
• Business-Savvy Communicator: University degree in Business, Marketing, or related field—or equivalent experience—and strong communication and time management skills.
• Resilient Problem Solver: Adaptable, persistent, and Able to navigate challenges with creativity and grit.
• Executive-Level Conversationalist: Comfortable speaking with anyone, from small business owners to VPs and C-level executives at large organizations.
• Tech-Curious & Value-Driven: Interest in technology and its impact on how businesses operate and grow.
• Prepared & Insightful: Research prospects, tailor messaging, and bring relevance and preparation to outreach.
• Tenacious & Target-Oriented: Driven by results, disciplined, and focused on exceeding goals.
• Team Player with Individual Hustle: Able to work independently and as part of a collaborative team.
• Coachable & Growth-Minded: Open to feedback and continual learning.
• Thrives in High Gear: Enjoys a fast-paced, goal-oriented environment and remains focused under pressure.

• Candidates must undergo a criminal records check upon hire.
• Be a UK citizen or eligible to work in the United Kingdom.
• Be willing to comply with Solink’s security policies and standards.

We do things the Solink way:

• Act with URGENCY – Our customers move fast, so we do too.
• Deliver with QUALITY – We sweat the details and hold a high bar.
• Win with TEAM – No egos. Just outcomes, built together.
• Lead with TRUST – We earn…