New Business Director, EMEA

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Croud is an independent global media, creative, and data agency helping our clients make their next best move. We help brands unlock growth with Return on Intelligence - applying innovative intelligence across brand strategy, integrated media, social, creative, and data. We deliver this through our proprietary tech platform, Croud

OS, our Croudie network and our award‑winning global teams.

Founded in 2011 to reinvent the agency model, Croud combines 600+ in‑house digital experts with a global network of 2,900 on‑demand marketing specialists. This unique business model enables us to operate with agility, delivering tailored solutions that drive meaningful and measurable growth for our clients in over 120 markets and 60+ languages.

Croud was recently named a Sunday Times Best Place to Work for the second year in a row, and was named Performance Marketing Employer of the Year by PMW.

Our culture is collaborative, connected, and focused on continuous learning. We drive innovation, empower our people, and are committed to positively impacting our communities and the planet.

We are seeking a dynamic New Business Director  role reports to the Head of New Business, and as a key member of the sales team, you will shape how the agency performs within the new business market. You will take a leading role in running RFPs and pitches, to accelerate new business growth across the agency. You will own and drive high‑value processes from generation through to conversion, developing bespoke proposals, and forging lasting relationships with senior client stakeholders.

Working closely with marketing, channel specialists and senior leadership, you will play a key part in shaping and executing our EMEA new business strategy, identifying growth sectors and driving measurable impact on Croud’s new business revenue targets.

• Own the RFP/pitch process - working with our internal teams to deliver winning pitches for large accounts
• Manage opportunities from qualified lead through to pitch, including negotiation and contract close where required
• Collaborate with internal stakeholders to craft compelling proposals and pitches that clearly articulate Croud’s value and differentiation
• Partner with the marketing and channel teams to ensure cohesive messaging and high‑impact campaigns targeting key verticals
• Track industry trends and introduce innovative solutions to strengthen sales conversations and thought leadership
• Leverage bespoke case studies, client success stories and thought leadership materials through collaboration with PR and communications teams to share stories of innovation, product launches and data‑led insights, helping position Croud as a trusted partner in the market
• Regularly report on pipeline performance, opportunity progression, and market insights to senior stakeholders
• Lead the development and execution of tailored business development strategies and campaigns, including researching and identifying prospective clients that align with broader commercial goals
• Build relationships with in‑house marketing teams at advertisers and develop a thorough understanding of clients’ business issues and how Croud can solve them
• Own success metrics, constantly working to improve pitch win rate and average deal size
• Own a portfolio of relationships with relevant third parties such as intermediaries
• Ensure sales materials are effective, up‑to‑date and targeted - with consistent messaging
• Understand the true value Croud offers across our product portfolio
• Ensure feedback from sales objections is effectively assessed and fed into proposition development
• Support the Head of New Business

• At least 7+ years of sales and/or digital marketing experience with significant experience in presenting solutions to clients and pitching
• Proven track record of success in business development or consultative sales within a digital marketing or agency environment
• A storyteller with excellent verbal and written communication skills, able to effectively articulate benefits of our services in multiple mediums
• Collaborative and inclusive team player…