Digital Trading Assistant Manager

Paul Smith is one of Britain’s leading independent design companies. We champion positivity, curiosity and creativity. These qualities underpin every Paul Smith design, whether it’s a shirt, a shop or a special collaboration. Reaffirming the values that Paul set down in 1970, ‘classic with a twist’ remains the guiding principle of the company. Happily positioned between high fashion and formal wear, while taking reference from both, Paul Smith has always been proud to stand apart.

We are looking for a commercially driven and data-focused Digital Trading Assistant Manager to support the day-to-day performance of our digital channels. This is a key role within the Digital Trading team, responsible for delivering trading initiatives that drive sales, conversion and customer experience performance. Working closely with the Digital Trading Manager and cross-functional teams, you will help execute the online trading strategy and optimise onsite performance through insight-led decision making.

• Support the Digital Trading Manager in executing the online trading strategy and campaigns, taking ownership of defined trading initiatives and delivery outcomes.
• Manage the implementation of onsite merchandising plans across navigation, category pages, internal search and product recommendations, using performance insight to drive optimisation.
• Work closely with digital marketing teams to ensure journeys are optimised from paid media, SEO & CRM onto the website for the best customer UX and monitor performance online including sessions, bounce rates and CVR to take forward into future learnings and to influence new trading strategies.
• Analyse website data to identify trends in customer behaviour and product performance, translating insights into clear trading actions.
• Monitor weekly bestseller performance across the site, taking proactive action to improve performance and conversion. Assess performance differences by region and optimise trading activity at market level.
• Contribute to weekly, monthly and quarterly performance reviews, tracking KPIs and ensuring actions are captured and reflected in future forecasts.
• Support and execute online trading events, including promotional setup, code implementation, site readiness and product placement to maximise commercial impact.
• Analyse site navigation, customer journeys and product placement to identify and implement improvements to enhance performance and user experience.
• Support site content updates and campaign launches, ensuring alignment with trading priorities and timelines.
• Collaborate with the SEO agency to support organic traffic growth and onsite optimisation strategies.
• Own the delivery and returns communication proposition onsite, ensuring clarity, consistency and customer relevance.

• Proficient in using web analytics tools to drive decision-making.
• Strong background in site merchandising and conversion optimisation strategies.
• Proven ability to lead, manage and develop teams.
• Solid understanding of e-commerce platforms and their commercial functionality.
• Experience driving both day-to-day improvements and larger strategic projects that contribute to sales growth.
• Advanced user of Google Analytics 4 and Excel.
• Experience working with Klevu, Anthos, Voyado and/or Depict would be desirable.
• Methodical and accurate with good attention to detail and able to work to tight deadlines.
• Excellent verbal and written communication skills.
• Ability to work under pressure in a busy environment.

• Hybrid working and flexi-time.
• A generous seasonal clothing allowance.
• A discretionary discount on Paul Smith products.
• Private healthcare with Vitality.
• Wellbeing support through the Retail trust for you and your family.
• An annual leave entitlement of 25 days, plus Bank Holidays.
• Cycle to work and travel loan schemes.
• Smart Tech.
• Day for change.

If you like the sound of what you’ve read so far, find out more about our company culture and the full list of benefits we can offer you.

At Paul Smith, we celebrate and encourage applications from all walks of life into our growing workforce. We are committed to empowering people from any background, belief system, or ethnicity, offering an inclusive environment where talent is recognised and valued.