CRM Specialist - Seasonal

Contract:
Permanent

Closing date:
Wednesday 4th March

Recruitment Partner:
Shannon Linton

Sitting within the Customer Marketing team, you'll be responsible for developing the personalised marketing plan and managing the delivery of Seasonal communications. Reporting to the CRM Manager, you'll work cross functionally with internal and external stakeholders, to deliver the best customer communications whilst driving real commercial results, both directly through the communications and by developing stronger and more personalised opportunities for our Seasonal activity.

It's a busy role that requires a customer focused mind‑set, strong communication skills, attention to detail and great organisation.

Welcome to the CRM Marketing Team!

We're the team behind personalised, creative and loyalty-driving campaigns that show our customers we truly know them. From engaging emails to dynamic in-app experiences, we craft smart customer journeys that deliver the right message to the right person at exactly the right time.

Working closely with our data teams, we use insights to anticipate customer needs, surprise and delight them, and highlight the most relevant of our amazing products and services.

We're not just sending messages, we're building meaningful relationships that keep customers coming back.

The role sits in the health, wellness and Seasonal CRM team within the wider Customer Marketing team and delivering seasonal CRM strategy and activity; across Summer, gifting moments and of course, Christmas.

• Responsible for creation, ownership and delivery of seasonal activity across all business categories but with a proactive focus on health and wellness.
• Working as a member of the seasonal marketing squad to collaborate with key stakeholders to create and respond to briefs based on business objective and need.
• Review and analyse commercial and customer impact to define opportunities.
• Assign KPIs and continually optimise the customer journeys based on KPI result.
• Collaborate with the wider Customer Marketing team to inform the total customer experience.
• Work reactively to facilitate the business asks and work at speed to meet commercial needs.

• Have a background in marketing, ideally with experience in CRM
• Be a creative individual with a customer-first, analytical mind set.
• Have excellent relationship, organisational and communication skills.
• Happy to give something a go, and contribute to lots of different work.

• Boots Retirement Savings Plan
• Discretionary annual bonus
• Generous employee discounts
• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
• Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.
• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.

There's lots more in our benefits and discounts, MyBoosts - there to give you that little lift in your everyday. Find out more s/rewards. Exclusions may apply; eligible roles only. Please note that any salary estimates provided on third‑party sites are not endorsed by Boots and may not be accurate.

The Boots Group is a trusted leader in healthcare, pharmacy and retail, operating across 11 countries - including the UK, Ireland, Thailand and Mexico. The Boots Group brands - including Boots, Boots Opticians, No7 Beauty Company, Farmacias Benavides and Alliance Healthcare - are trusted and well recognised healthcare and beauty businesses, serving millions of customers and patients every day in communities around the world.

We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all.

If you apply, our team will be in touch to let you know the outcome of your application or to arrange next steps. Where a role is advertised as full‑time, we are open to discussing part‑time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.

We hope to hear from you soon.

Be brilliant with Boots.