Head of Marketing

About The Role

Contract type:
Permanent;

Hours:

Full-time, 35 hours;

Location:

Head Office, Nottingham (Hybrid working, minimum 2 days per week);

Application process:

Please apply via the application button which will direct you to our careers site. If you require any adjustments to assist you in applying, please contact

At Nottingham Building Society our talent acquisition approach is rooted in openness and inclusive hiring, so even if you don’t feel you tick every box, we’d still genuinely love to hear from you.

Take the helm of the entire marketing engine at Nottingham Building Society and shape the future of an ambitious, purpose driven brand. You will set the vision for growth, customer value and marketing impact, transforming bold commercial goals into powerful marketing outcomes. Leading expert channel teams and cross functional collaborators, you will modernise marketing with cutting edge data, AI, personalisation and seamless omnichannel experiences.

Poised as the successor to the CMO, you will operate with enterprise-wide influence, creative courage and sharp commercial instinct, building a high performing, future fit marketing organisation that drives revenue, margin and long term growth. This is your opportunity to define what great looks like and elevate NBS to its next era.

Here’s a taste of what you will be doing as a Head of Marketing at Nottingham Building Society:

• 📈 Enterprise & Commercial Leadership – Own the marketing strategy, investment decisions and commercial outcomes, influencing product, pricing and distribution through insight.
• 🚀 Growth & Performance – Deliver full funnel growth across all channels, ensuring activity drives acquisition, engagement, loyalty and commercial value.
• 🎨 Brand & Creativity – Lead brand positioning and governance while driving creative excellence and insight led storytelling.
• ✨ Customer & Brand Advocacy – Represent marketing priorities at senior forums and shape enterprise wide strategy.
• 🤖 Data, Digital & AI Capability – Build future fit capability across first party data, AI, automation, personalisation and connected omnichannel experiences.
• 📊 Measurement & Optimisation – Set the measurement framework and performance rhythms to enable real time optimisation and clear ROI.
• 🙌 Matrix & People Leadership – Lead and develop a high performing team, aligning channel experts and partners behind shared goals.
• 💼 Risk & Governance – Ensure regulatory compliance, Consumer Duty, data privacy and strong controls across all marketing activity.

• 🧭 Strategic & Commercial Acumen – Skilled in enterprise level strategy, value creation, P&L drivers, investment allocation and ROI.
• 🎯 Marketing Excellence – Deep expertise in, proposition development, go to market launches, full funnel growth, CRM and lifecycle marketing.
• 🤖 Data, Digital & AI Fluency – Strong command of first party data strategy, segmentation, experimentation and AI or automation for personalisation and optimisation.
• 🧩 Matrix & Executive Leadership – Confident influencing at Exec level, aligning cross functional teams, setting clear measures and driving accountability.
• 🌟 Creative & Storytelling Leadership – Able to lead distinctive brand building, insight driven storytelling and high craft creative standards.
• 🏛️ Change & Transformation Capability – Experienced in operating model redesign, capability building and improving processes and governance.
• 📚 Proven Track Record – Led multi-disciplinary marketing teams in regulated industries, delivered brand evolution, built always on data driven marketing, influenced ExCo or Board, and grown talent.
• 🌱 Values, Behaviours & Ways of Working – Outcome focused, adaptable, customer obsessed, collaborative, values led; committed to inclusive marketing, clear operating rhythms and strong communication.

• Competitive Package:
  Fair salary benchmarked against market data, annual discretionary bonus, car allowance and 29 days holiday plus bank holidays.
• Health & Wellbeing:
  Access to Bupa Private Medical , mental health first aiders, and a suite of wellbeing resources to support you inside and outside of work.
• Work-Life Balance: 35-hour working week for full-time roles,…