Marketing Manager

Location: Gloucester, Gloucestershire (Primarily Office-Based with Site Visits)

Contract: Permanent, Full-Time

Precision Builders Ltd is seeking a commercially focused Marketing Manager to take full ownership of marketing activity across the group’s residential, commercial, and energy-focused construction businesses.

This is a standalone senior role combining strategic planning with hands‑on execution, with a strong emphasis on SEO, local SEO, digital marketing, and lead generation. The successful candidate will be responsible for driving high-quality inbound enquiries, improving website performance, and delivering measurable commercial growth through targeted digital activity.

Working closely with directors and operational teams, you will develop and execute a group-wide marketing strategy that strengthens brand visibility, supports business development objectives, and maximises lead conversion across multiple websites and service areas.

Create and implement a group-wide marketing strategy aligned to commercial objectives

Drive measurable business growth through digital marketing and lead generation activity

Align marketing initiatives with business development priorities and core service offerings

Identify opportunities for cross‑selling and business expansion

Support employer branding initiatives where required

Lead and execute SEO and local SEO strategies across multiple websites

Build and optimise high‑performing service and location‑based landing pages

Conduct keyword research, competitor analysis, and content planning

Improve website rankings, increase qualified traffic, and maximise enquiry conversion rates

Monitor website performance and continuously improve user experience and lead capture effectiveness

Plan and deliver targeted digital marketing campaigns and lead generation funnels

Support email marketing activity, including nurture sequences and follow‑up campaigns

Collaborate with external specialists on paid media and advertising activity where required

Develop campaigns focused on generating high‑quality inbound enquiries rather than traffic alone

Create high‑quality content including case studies, service pages, and project updates

Maintain a consistent and professional tone of voice across all channels

Oversee social media direction and ensure brand consistency across the group

Coordinate with photographers, videographers, designers, and external agencies as needed

Track and report on SEO performance, campaign effectiveness, lead generation, and ROI

Use analytics and performance data to improve campaign results and conversion rates

Work closely with directors, project teams, and site staff to gather content and insights

Manage relationships with external marketing suppliers and specialists

Strong SEO and local SEO expertise

Demonstrable experience generating leads and enquiries through digital marketing campaigns

Experience creating and optimising website content and landing pages

Ability to work independently and manage multiple priorities effectively

Commercially focused mindset with strong analytical and performance tracking skills

Excellent communication and stakeholder management abilities

Strong organisational skills with a proactive, self‑motivated approach

Experience using AI and automation tools to improve marketing workflows and efficiency

Experience with in construction, property, energy, or related sectors

Experience managing marketing across multiple brands or business units

Familiarity with lead generation platforms and CRM tools

Basic understanding of Google Ads, paid media, and remarketing strategies

Primarily office-based in Gloucestershire

Site visits required across the group

Flexibility available for focused tasks such as content writing and technical SEO work

Candidates should be located within reasonable commuting distance for regular in-person collaboration

Company pension

On‑site parking

Opportunity to own and shape a growing marketing function

Exposure to diverse residential, commercial, and energy‑led projects

Interviews are expected to take place during the week commencing 22 June and will include a short presentation.