Business Development Manager

Business Development Manager - Key Accounts (Catering Equipment / Food service)

Location:

Midlands & North West (Field-Based)

Salary: £45,000 - £50,000 + Company Car + Commission

Job Type: Full-Time, Permanent

We are currently recruiting for an experienced Business Development Manager - Key Accounts to drive sales growth within the Food service & Hospitality sector, specialising in the supply of catering equipment and commercial kitchen solutions. This is a field-based role covering the South East, with a strong emphasis on new business development (70%), alongside the management and growth of existing key accounts (30%).

You will be targeting key sectors including Healthcare, Education, Hospitality, and Group Purchasing Organisations (GPOs), delivering tailored solutions across a wide range of catering equipment and kitchen products.

• Identify and win new business opportunities within the Food service, Hospitality, Healthcare, and Education sectors
• Sell a comprehensive range of catering equipment, including light equipment, heavy equipment, front of house and back of house solutions
• Build, manage, and maintain a robust sales pipeline using CRM systems (e.g. Salesforce, Caterlyst)
• Develop and execute a territory sales plan to achieve revenue and gross profit targets
• Manage and grow a portfolio of existing key accounts, increasing spend and retention
• Build relationships with key decision-makers including Chefs, Buyers, Procurement Teams, and F&B Managers
• Conduct client meetings, site visits, and product presentations
• Deliver a consultative sales approach, identifying customer needs and offering appropriate solutions
• Maintain accurate sales forecasts, reporting, and CRM updates
• Stay informed on industry trends, competitor activity, and market developments

Essential:

• Proven experience as a Business Development Manager, Field Sales Executive, or Key Account Manager
• Strong track record of new business development and achieving sales targets
• Experience with in Food service, Hospitality, or Catering Equipment sales
• Experience selling into Healthcare and/or Education sectors
• Strong pipeline management and CRM experience (Salesforce, Caterlyst or similar)
• Excellent communication, negotiation, and closing skills
• High level of commercial awareness and numerical ability
• Full UK driving licence

Desirable:

• Experience selling commercial catering equipment or kitchen solutions
• Knowledge of public sector frameworks (e.g. NHS, TUCO, GPOs)
• Existing industry contacts within Food service or Hospitality
• Strong IT skills, including Excel

• Target-driven and results-focused sales professional
• Strong new business "hunter" mentality
• Excellent relationship-building skills
• Highly organised with effective time and territory management
• Self-motivated, resilient, and proactive
• Professional and confident in client-facing environments

• £45,000 - £50,000 basic salary
• Uncapped commission structure
• Company car
• Strong earning potential and career development opportunities

If you are a successful Business Development Manager with experience in the Food service, Hospitality, or Catering Equipment sector, and you are looking for a role with strong earning potential and autonomy, we would like to hear from you.

Mandeville is acting as an Employment Agency in relation to this vacancy