Manager, Customer Strategy & Market Insights
Listed on 2026-10-20
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Marketing / Advertising / PR
Market Research, Product Marketing, Marketing Communications, Marketing Strategy
As a technology leader that is rapidly on the move, HARMAN is filled with people who are focused on making life better. Innovation, inclusivity and teamwork are a part of our DNA. When you add that to the challenges we take on and solve together, you’ll discover that at HARMAN you can grow, make a difference and be proud of the work you do every day.
Aboutthe Role
As the Manager, Customer Strategy & Market Insights , you will support Car Audio and customer pursuit strategies by integrating market intelligence, consumer insights, stakeholder input, and HARMAN Car Audio’s technologies, brands, and priorities.
Working across Customer Account Management, Product, Brand, Marketing, Design, Engineering, Consumer Insights, and Strategy, you will synthesize perspectives and ensure customer-facing teams have accurate, differentiated, and strategically aligned information reflecting HARMAN’s capabilities, market dynamics, competition, and consumer needs.
A key focus will be tracking automotive, branded-audio, technology, competitive, and consumer trends to guide decisions. You will identify insight gaps, coordinate research, and translate findings into practical input for customer strategies, value propositions, and business discussions.
You will coordinate cross-functional input, incorporate stakeholder feedback, and translate complex information into clear narratives, recommendations, and materials for executive reviews and customer engagement.
Success requires strong business judgment, market curiosity, project-management discipline, customer confidence, and excellent communication skills.
In this role, you will report to the VP, Business and Brand Strategy.
What You Will DoSupport the development of customer-specific strategies by gathering input from cross-functional teams (including CAMs, Product, Marketing, Engineering, etc.) and connecting OEM priorities with HARMAN Car Audio capabilities and strategic direction.
Develop and maintain market, competitive, and consumer-insight materials covering automotive audio systems, OEM activity, competing suppliers, technology trends, brand positioning, regional dynamics, and changing consumer expectations. Translate these insights into practical input for customer strategies, value propositions, and sales discussions, and identify where additional research or insight is needed.
Coordinate cross-functional teams to develop strategic recommendations, customer narratives, market analyses, communication videos, executive materials, and other high-priority deliverables.
Plan on-site customer immersion experiences, including objectives, agendas, strategic themes, demonstrations, stakeholder participation, logistics, and follow-up actions.
Support the development of strategic and executive-level presentations by managing template requirements, consolidating cross-functional input, building PowerPoint slide content, scheduling working sessions, and managing review cycles.
Produce short-form videos that explain HARMAN Car Audio’s strategy, capabilities, market insights, or key initiatives in an accessible and engaging format.
Support the development of outbound Car Audio communications, including website content, general customer pitch materials, capability presentations, strategic messaging, and foundational sales-enablement tools.
7+ years of project-management experience, with demonstrated ability to coordinate multiple contributors, manage deadlines, resolve gaps, and deliver high-quality work in a fast-moving environment.
Strong strategic-thinking skills, with the ability to connect customer priorities, market dynamics, competitive activity, technology capabilities, brand positioning, and consumer needs.
Exceptional…
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