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Head of Paid Marketing

Job in Germany, Pike County, Ohio, USA
Listing for: Contorion GmbH
Full Time position
Listed on 2026-01-12
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Marketing Manager
  • Management
Salary/Wage Range or Industry Benchmark: 125000 - 150000 USD Yearly USD 125000.00 150000.00 YEAR
Job Description & How to Apply Below
Position: Head of Paid Marketing (f/m/x)
Location: Germany

Contorion is Germany's largest online specialist retailer for professional tradesmen and industrial supplies. To realize our vision of revolutionizing the offer for small and medium-sized companies, we are looking for dynamic and motivated people who want to become part of our team!

Are you a data-driven marketing leader with a passion for driving growth through innovative strategies? We are looking for a Head of Performance Marketing to take ownership of our paid channels, lead a team, and drive performance  this role, you will be responsible for shaping and executing our performance marketing strategy while fostering cross-functional collaboration across departments to maximize business impact.

Responsibilities
  • Lead and develop the Performance Marketing team, providing guidance, coaching, and strategic direction.
  • Define the strategy and roadmap for SEA campaigns (Google Ads, Bing, etc.), ensuring alignment with business objectives.
  • Oversee additional PPC channels, including affiliate marketing, price comparison engines, and retargeting campaigns.
  • Continuously analyze and optimize campaigns to improve KPIs such as ROAS, LTV and CPA.
  • Implement advanced bidding strategies, segmentation, and campaign management to maximize performance.
  • Analyze campaign data to uncover trends, opportunities, and areas for improvement.
  • Leverage data-driven insights to identify trends, opportunities, and areas for improvement, ensuring a test-and-learn approach.
  • Foster strong cross-functional collaboration with other teams (e.g., Product, Data, CRM) to ensure marketing strategies are aligned with overall company goals.
Qualifications
  • 8+ years of experience in performance marketing, with a strong focus on SEA and other PPC channels, preferably in an eCommerce setting.
  • +4 years of strong leadership skills to guide and grow the Performance Marketing team.
  • Proven track record of managing high-budget campaigns that deliver measurable business impact.
  • Deep expertise in Google Ads, PPC management tools, Excel/Google Sheets and BI tools (e.g., Tableau, Looker).
  • Exceptional communication and presentation skills to translate data into actionable insights and drive strategic initiatives across the company.
  • Strong critical thinking, opportunity identification, and problem‑solving skills.
  • Strong collaborator who works across teams and aligns goals.
Benefits
  • Flexibility:
    Hybrid work approach and option to work part‑time from home.
  • Work‑life balance: 30 days of vacation, possibility to work remotely from abroad, and sabbaticals.
  • Mobility:
    Subsidized public transport ticket or job bike.
  • Health & Wellbeing:
    Access to nilo.health and Urban Sports; company events; fruit, drinks, and granola in the office.
  • Development:
    Regular feedback and training opportunities, tools for personal development plan.
  • Culture:
    Transparency, respect, courage, passion; cooperative working environment.
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