Marketing & Distribution Attorney

Leading auto manufacturer is seeking experienced and business-minded attorney to provide comprehensive legal support across marketing, advertising, eCommerce, dealer distribution/franchise networks, and trade compliance.

This role serves as strategic legal advisors to key business stakeholders, supporting innovative go-to-market initiatives, digital customer experiences, emerging vehicle technologies, and commercial sales models. The ideal candidates will combine strong commercial and regulatory expertise with practical business acumen to navigate complex automotive distribution, trade, and consumer-facing legal landscapes.

Title: Marketing and Distribution Attorney (contract)

Experience: 7+ Years

Location: Remote (United States)

Duration: 6 Months

Pay Rate: $100 - $120 / hr ($200,000 - $240,000 annualized)

• eCommerce & Digital Platforms
  :
  Provide legal support for the development and operation of eCommerce platforms for vehicles, parts, and services, as well as new mobile apps, websites, and social media channels.
• Go-to-Market & Sales Models
  :
  Counsel business teams on go-to-market strategies, direct-to-consumer and dealer-facing initiatives, dealer network evolution, and evolving commercial sales models.
• Dealer Relations & Franchise Law
  :
  Advise on state dealer franchise laws, manage manufacturer-dealer relationship matters, and draft/negotiate dealer network programs, standards, and agreements.
• Connected Vehicle & Emerging Tech
  :
  Provide counsel regarding vehicle telematics, over-the-air (OTA) updates, software, subscription services, rewards programs, and in-vehicle apps promoting electric vehicles (EV) and Advanced Driver Assistance Systems (ADAS).
• Advertising & Marketing Counsel
  :
  Review marketing campaigns, contests, incentives, and pricing; interface with internal product teams and external advertising agencies to ensure message alignment and robust claim substantiation; draft and negotiate marketing partnership agreements.
• Distribution & Trade Compliance
  :
  Advise on automotive distribution laws, supply chain logistics, and vehicle/parts allocation; guide cross-functional teams on trade and customs compliance, import/export regulations, tariffs, and international trade agreements.
• Risk Management & Governance
  :
  Proactively identify and assess consumer protection and regulatory risks (e.g., FTC compliance); participate in governance boards; develop risk-mitigation frameworks.
• Process Improvement & Training
  :
  Identify and implement opportunities to streamline business processes using legal tools and technology; monitor emerging legal trends and deliver proactive legal education/training to business clients.

• Strong verbal, written, and analytical skills with solid business acumen.
• Exceptional interpersonal and relationship-building skills, with the ability to interact comfortably and authoritatively with senior management and executives.
• Demonstrated ability to manage multiple internal stakeholders, balance differing viewpoints, and drive alignment.
• High level of adaptability and flexibility regarding project assignments and evolving business priorities.
• Ability to manage multiple high-stakes, time-sensitive projects simultaneously under tight deadlines.
• Strong team orientation, collaborative mindset, and commitment to professionalism and ethics.
• Familiarity with FTC consumer protection regulations and commercial advertising standards.

• 7+ years of practicing legal experience at a major law firm or corporate in-house legal department.
• Substantive experience advising on commercial transactions, digital media/eCommerce, marketing and advertising, or distribution-related matters.
• Demonstrated experience advising on automotive distribution, state dealer franchise laws, go-to-market strategies, and/or trade and customs compliance.
• Experience advising on emerging technology, connected software, or digital product initiatives is preferred.
• Automotive OEM or related manufacturing industry experience is a plus, but not required.

• Juris Doctor (JD) degree from an accredited law school.
• Active membership in good standing with at least one U.S. State Bar (Michigan Bar membership or eligibility for a Michigan special certificate for in-house counsel is preferred).