Social Media Manager​/Weekend Editor - Wowt

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first and/or second highest-rated television station in average all-day ratings across 116 of such markets that were measured by Nielsen in 2025.

We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and Power Nation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

WOWT First Alert 6 is a modern facility equipped with state-of-the-art technology. Our innovative digital, streaming, and broadcast news and First Alert Weather products provide award-winning, life‑saving local coverage and effective marketing solutions for local businesses. Omaha is one of the most progressive cities in the Midwest, with a strong market supported by several national industries. The Omaha area boasts an array of top attractions, from the world-famous Henry Doorly Zoo to the NCAA Men's College World Series.

Omaha is popular for its downtown, which is home to a revitalized riverfront and the Historic Old Market.

Are you a digital native who lives for the scroll but also gets a rush from the sound of a police scanner? Do you know exactly how to stop someone’s thumb on a newsfeed while simultaneously keeping your cool when breaking news hits? First Alert 6 is looking for a hybrid powerhouse—part Social Media Strategist, part Newsroom Command Center—to own our weekend digital presence and be the eyes and ears of our newsroom when the biggest stories often break.

This isn’t just about posting links; it’s about owning the conversation and the coverage across every platform we touch in Omaha, all weekend long. You are the heartbeat of our weekend coverage and the voice of our brand online in Omaha. Gray Media is moving fast into the future of media, and you’ll be right at the forefront of that evolution.

Duties/Responsibilities include, but are not limited to:

• Collaborate with our Digital Director to develop and execute a high-energy social media strategy.
• Serve as the primary point of contact for the newsroom during your shift, managing the assignment desk with urgency and precision.
• Monitor scanners, social media feeds, emails, and viewer tips to identify breaking news.
• Help define and maintain a unique, authoritative, and engaging voice for WOWT
• Repurpose and edit platform-appropriate videos and graphics from our daily coverage
• Work closely with weekend on-air talent and reporters to help them level up their social media presence.
• Dispatch photographers and reporters to developing stories.
• Regularly review metrics and social trends to ensure our strategy is actually working.

• Looking for a candidate with a track record of successfully engaging social audiences and converting users across digital platforms with at least 5 years of experience.
• Works well under pressure.
• Must be able to edit video in digital formats and create quick, eye-catching graphics on the fly.
• Have excellent verbal and written skills, a firm grasp of AP Style.
• Looking for someone who thinks about how a story looks on a smartphone screen.
• Willing to dig, call, and verify until you get the…