Marketing Campaign SCRUM

Marketing Campaign SCRUM role at Pacific Life

Providing for loved ones, planning rewarding retirements, saving enough for whatever lies ahead – our policyholders count on us to be there when it matters most. It’s a big ask, but it’s one that we have the power to deliver when we work together. We collaborate and innovate – pushing one another to transform not just Pacific Life, but the entire industry for the better.

Why? Because it’s the right thing to do. Pacific Life is more than a job, it’s a career with purpose. It’s a career where you have the support, balance, and resources to make a positive impact on the future – including your own.

We’re actively seeking a highly organized, proactive, and Agile‑mindset Scrum Master to support the Marketing Strategy team within the Consumer Markets Division (CMD) in Newport Beach CA or Omaha, NE. This role is central to driving the successful execution of marketing campaigns and strategic initiatives across our annuity and life insurance product lines.

• Facilitate team collaboration, optimize processes, and ensure campaign and project work moves efficiently from concept to delivery.
• Serve as a process champion and leader for campaign scrum teams—facilitating collaboration, removing roadblocks, and keeping projects moving forward.
• Partner closely with campaign strategists, project owners, and cross‑functional stakeholders to bring structure, clarity, and momentum to a fast‑paced marketing environment.

• Lead teammates in planning, managing, and delivering marketing campaigns using a blend of project management methodologies (Scrum, Agile, Waterfall, Hybrid).
• Support the Marketing Campaign Manager in preparing calendars, roadmaps, schedules, documentation, and stakeholder communications.
• Lead cross‑functional teams in applying best practices to stay organized, meet deadlines, and communicate effectively.
• Manage task lists, meetings, communications, risks, and action items to ensure project health and visibility.
• Prepare concise updates and summaries for leadership and stakeholders throughout the campaign lifecycle.

• Schedule and facilitate Scrum ceremonies including sprint planning, daily stand‑ups, sprint reviews, retrospectives, and backlog grooming.
• Monitor team progress and performance, identifying opportunities for improvement or celebrating milestones.
• Encourage a culture of learning, experimentation, and continuous improvement.

• Maintain and update the CMD Marketing Strategy Roadmap in collaboration with leadership and the Strategy team.
• Create and manage dashboards and reports that provide visibility into campaign progress, metrics, RAID logs, and retrospective actions.

• Lead the Strategy Project Review process, guiding new requests through Marketing Operations workflows.
• Design and maintain intuitive visual workflows and training materials that clarify project intake paths and execution steps.
• Manage and consolidate  boards to streamline campaign and initiative tracking.

• 5+ years of experience in a Scrum Master or Agile project management role, ideally in a marketing, creative, or strategy‑focused environment.
• Strong understanding of Agile frameworks and experience applying them in practical, flexible ways.
• Proven ability to lead cross‑functional teams and manage complex marketing projects.
• Skilled in tools like  or similar project management platforms.
• Excellent communicator and facilitator with strong organizational instincts.
• Comfortable navigating ambiguity, solving problems, and bringing order to chaos.
• Experience in financial services or insurance is a plus, but not required.

• PMP (Project Management Professional) certification.
• Work Management certification or advanced proficiency in the platform.
• Certified Scrum Master (CSM) or Advanced Certified Scrum Master (A‑CSM) certification.

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