Direct Marketing Specialist II Job Omaha area,Nebraska USA,Marketing / Advertising / PR

Description:

We support democracy.

Our vision at Election Systems & Software (ES&S) is simple and unwavering we provide products and services of exceptional quality and value to maintain voter confidence and enhance the voting experience. We accomplish this through continuous investments in research and development, resulting in regular product updates and security enhancements for each voting system we design, build, sell and support.

Join ES&S team where we are crafting the future of voting in the United States! On our team, you will push boundaries to provide solutions that meet the industrys ever-evolving needs. Our people apply their innovative perspective to challenges big and small, and ES&S provides the resources to make our employees vision a reality.

Summary/Objective: This role coordinates marketing campaigns and manages the use of automation tools to deliver on marketing goals and objectives. This role is skilled in compelling copywriting and ensuring on-brand messaging. Additional duties include managing marketing requests and supporting print production as needed.

Essential Duties and Responsibilities:

Handle day-to-day coordination of marketing campaigns, including but not limited to scheduling, segmenting the audience, basic copywriting, and working with a data analyst to evaluate results. Ensure appropriate stakeholders are engaged and notified.

Strategize the use of and employ marketing automation platforms to increase sales and engage customers.

Assist with the development of and execute and maintain marketing content, including one-sheets, emails, headlines and ad copy. Content should be valuable, relevant, and helpful in delivering on the initiative goals, such as driving traffic to the website, building awareness of a brand, calling readers to action, and creating opportunities for sales to occur.

Ensure consistent messaging across all channels through the use of a digital asset management database.

Support print production of marketing materials as needed.

Manage the intake process for marketing requests. Act as a liaison between Marketing and multiple departments to ensure internal and external customer satisfaction.

Education: Degree in Communications, Marketing, Journalism, English or equivalent experience

Experience:

Required:

Three to Five years of relevant experience
Persuasive copywriting skills
Familiarity with an email marketing platform, e.g., Mailchimp
Proficiency in Microsoft Office Suite, specifically Word, Excel and Outlook

Preferred:

Adobe In Design
Website management platform, e.g., Word Press
Digital Asset Management Software, e.g., Share Point
Project management software, e.g., Jira

Competencies:

Excellent interpersonal and communication skills
An analytical mindset with a focus on developing better solutions to problems
Proven experience developing schedules and timelines for projects
Ability to work in a fast-paced, dynamic environment with numerous, overlapping priorities
Ability to work with limited supervision
Extraordinary attention to detail

Travel: Approximately


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