Head of Business Development - Publisher & Affiliate Partnerships; Remote
Tampa, Hillsborough County, Florida, 33646, USA
Listed on 2025-12-18
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Business
Sales Marketing, Business Continuity
Head of Business Development - Publisher & Affiliate Partnerships (Remote)
Join to apply for the Head of Business Development - Publisher & Affiliate Partnerships (Remote) role at Puffy
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This range is provided by Puffy. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range$/yr - $/yr
Position: Head of Business Development - Publisher & Affiliate Partnerships
Compensation: USD $100,000 - $130,000 per annum + up to 30% Performance Bonus
Total Annual Package: Up to USD $167,800
Location: Remote
Role OverviewWe're one of the top 5 mattress brands in the US, and we're looking for a partnership strategist who can build revenue engines, not just manage relationships. This role will drive significant revenue growth through premium editorial placements and strategic affiliate relationships that convert at scale.
You’ll establish and scale performance-driven partnerships with tier-1 publishers, content sites, and affiliate networks—turning editorial relationships into measurable revenue while maintaining our 3:1 ROAS constraint.
What Is In It For YouThis isn't just another business development role. This is your chance to become a true industry architect.
- Build a Revenue Engine, Not Just Relationships:
You’ll structure deals with Forbes, CNET, Sleep Foundation, and Wirecutter/NYT that generate millions in attributable revenue. You’ll negotiate terms, optimize attribution models, and continuously refine campaigns based on EPC, ROAS, and conversion data. Most partnership managers maintain existing relationships—you’ll build a portfolio that compounds value quarter over quarter. - Partner with the 1%:
Top 5 Mattress Brand in US, Work with Forbes Council Member CEO, Gain firsthand exposure to strategic decisions and high-velocity execution that drives a global brand. - Embrace Radical Flexibility:
Remote-first culture with genuine work-life integration. No commute. No cubicle. Just results. Design your workday around peak performance hours, not arbitrary office schedules. We measure output and impact, not time spent online. - Gain Competitive Advantage Through Speed:
While competitors spend months in approval cycles, you’ll test, iterate, and scale winning partnerships in weeks. You’ll develop instincts for what converts before most teams finish their quarterly planning meetings.
- 5+ years of business development or partnership management experience in B2C/D2C e-commerce (any vertical - consumer products, home goods, electronics, health & wellness, etc.)
- Proven track record recruiting and activating publisher partnerships with measurable revenue outcomes
- Experience with premium publishers: Demonstrated success securing editorial placements or partnerships with tier-1 publishers (Forbes, CNET, major review sites, or equivalent authority publications)
- Performance marketing mindset: Deep understanding of performance metrics (EPC, ROAS, CPA), attribution models, and data-driven optimization
- Proficiency in affiliate tracking and partnership management platforms (Impact, Partnerize, or similar)
- Experience with competitive intelligence tools (Brand Verity, Similarweb, Ahrefs, or Visual Ping)
- Strong analytical skills with ability to build financial models and ROI projections
- Comfortable working with attribution frameworks and multi-touch conversion analysis
- Exceptional negotiation skills with track record of structuring win-win partnership terms
- Strong relationship management across diverse partner types (editorial teams, affiliate managers, content creators)
- Ability to balance strategic, high-touch partnerships with scalable program growth
- Outstanding written and verbal communication skills
- Entrepreneurial approach: self-starter who thrives in fast-paced, high-growth environments
- Comfortable navigating ambiguity and making data-driven decisions with incomplete information
- Strong project management skills with ability to manage multiple partnership tracks simultaneously
- Background running or optimizing paid acquisition campaigns
- Startup or scale-up…
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