Senior Area Sales Manager Air & Water

At GE Appliances, a Haier company, we come together to make “good things, for life.” As the fastest-growing appliance company in the U.S., we’re powered by creators, thinkers and makers who believe that anything is possible and that there’s always a better way. We believe in the power of our people and in giving them the freedom to explore, discover and build good things, together.

The GE Appliances philosophy, backed by three simple commitments defines the way we work, invent, create, do business, and serve our communities: we come together, we always look for a better way, and we create possibilities.

Interested in joining us on our journey?

Join our team as a Senior Area Sales Manager supporting the Mid East Region in the US for our Air and Water business. This role is responsible for leading sales and customer activities across the region, including identifying and onboarding new PHVAC wholesale distributors, supporting existing distributors, and collaborating with internal and external partners to deliver regional growth.

Senior Area Sales Manager Air & Water

USA, Louisville, KYOther WV US, USA, Columbus, OH, USA, Detroit, MI, USA, Indianapolis, IN

• Lead sales efforts by driving sales of GE Appliances Air and Water products through prospecting, recruiting, and onboarding new plumbing, heating, ventilation, and air conditioning (PHVAC) wholesale distributors.

• Grow the territory by identifying new business opportunities and expanding existing customer relationships to achieve sales and margin goals.

• Collaborate strategically with national account teams and third-party representative firms to execute a comprehensive regional sales growth plan.

• Deliver an exceptional customer experience by developing customer-specific programs, resolving issues effectively, and building trusted relationships that promote long‑term success.

• Champion GE Appliances’ value by presenting training sessions and product demonstrations that highlight the quality and performance of Air and Water solutions.

• Track performance by using reporting and analysis tools to measure results and continuously improve sales outcomes.

• Lead partnerships by overseeing the region’s third‑party manufacturing representatives to ensure alignment with business objectives.

• 5 years of relevant sales experience, ideally within the plumbing or HVAC industry (vendor or distributor).

• Proven ability to build and maintain strong, trust‑based relationships with customers, peers, and management.

• Strong communication, presentation, organizational, and negotiation skills.

• Availability to travel approximately 50% within the region to meet customer needs.

• Bachelor’s degree from an accredited institution.

• Experience developing and implementing strategic territory growth plans.

• A solutions‑oriented approach and persistence in overcoming challenges.

This is a remote position based in the Mid East US territory (KY, MI, WV, OH, IN).

If you’re ready to help grow our business and strengthen our customer partnerships, we’d love to hear from you.

Our work is centered on our People and Culture as reflected in our Zero Distance philosophy and we recognize the importance of reaffirming our commitment to inclusion and diversity (I&D). This underscores our commitment to fostering an environment where every individual feels valued, connected, and empowered to contribute, while positioning our organization to adapt seamlessly to the evolving needs of our workforce and communities.

This reflects our dedication to creating solutions that:
Empower colleagues by fostering an environment where all voices are heard, valued, and encouraged to contribute. Strengthen communities where we live and work. Reinforce a culture of belonging, purpose, and engagement. Reflect the diversity of the communities we serve through our workforce, products, and practices.

By further embedding Zero Distance into our People and Culture framework, we will continue to build a deeply connected organization. We are cultivating a culture of engagement, belonging, and connection, because…