Sales Manager - BTL Lending
Greater London, London, Greater London, W1B, England, UK
Listed on 2026-06-13
-
Business
Business Development, Business Management, Business Analyst
Location: Greater London
Location
:
Home based – some travel to London
Salary
: £70 – 100k Basic + Bonus + Benefits
Our client is a highly successful specialist property finance lender, ready for its next stage of growth. We are looking for a “hands on” Sales Manager, that is highly experienced within BTL mortgages.
This is a dual-focused role for an experienced BTL sales professional who wants to lead from the front. You'll take ownership of a small team of Business Development Managers, coaching and developing them to hit their targets, while continuing to originate buy-to-let lending in your own right through mortgage and property finance brokers.
It's an ideal opportunity for a high-performing BDM ready to step into leadership without losing the broker relationships and deal flow that got you there or for an existing Sales Manager who still enjoys being hands on in the market.
Key Responsibilities- Leading and developing the team
- Manage, motivate and develop a small team of BTL Business Development Managers
- Set, monitor and drive individual and team origination targets
- Provide coaching, field support and regular performance reviews
Embed best practice in pipeline management, broker engagement and service standards - Recruit, onboard and retain talent as the team grows
- Maintain and grow your own portfolio of intermediary relationships - mortgage brokers, packagers and property finance brokers
- Generate and convert buy-to-let lending opportunities, including standard, portfolio, HMO, MUFB and limited company BTL.
- Act as a trusted point of contact for brokers throughout the lending journey
- Identify new distribution opportunities and onboard new intermediary partners
- Represent the lender at industry expos, trade shows, broker events and networking opportunities
- Build the brand and proposition within the intermediary market
- Feed market intelligence and broker insight back into the business to shape product and process
- Proven track record in BTL or specialist mortgage lending within an intermediary / broker led environment
- Established network of mortgage and property finance broker relationships
- Strong commercial acumen and a genuine understanding of buy-to-let, portfolio landlords and property investment
- Leadership or mentoring experience or the clear ambition and aptitude to take on a first management role
- Self-motivated and comfortable working autonomously in a home-based, field-facing role
- Confident representing a brand publicly at events and in front of an audience
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