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Director- Tik Tik Shop Lead; Urban Decay

Remote / Online - Candidates ideally in
El Segundo, Los Angeles County, California, 90245, USA
Listing for: L'Oreal USA, Inc
Remote/Work from Home position
Listed on 2026-10-18
Job specializations:
  • Business
    Business Analyst, Corporate Strategy, Operations Management
Salary/Wage Range or Industry Benchmark: 128000 - 180000 USD Yearly USD 128000.00 180000.00 YEAR
Job Description & How to Apply Below
Position: Director- Tik Tik Shop Lead (Urban Decay)
Job Title:

Dir, Tik Tok Shop Lead

Reports to:

Assistant Vice President, eRetail & Tik Tok Shop Brand:
Urban Decay

Location:

El Segundo, CA

Who We Are:

For more than a century, L'Oreal has devoted its energy, innovation, and scientific excellence solely to one business:
Beauty. Our goal is to offer each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At L'Oreal Luxe our mission is to provide our consumers the best products and brand experience by making it unique. Our portfolio is composed of 21 brands including major brands, highly aspirational and multi-expert, such as Lancome, Yves Saint Laurent, and Giorgio Armani.

What You Will Learn:

Leads sales, forecast, portfolio strategy to drive growth & profitability with operational excellence. Owns P&L and operational alignments with BUs, L&R, S&OP and Finance.

  • Own commercial strategy for big platform campaigns and promotions
  • Lead brand overall sales forecast, promotional planning (discount, GWPs)
  • SISO management
  • Lead R&O (Risk & Opportunities) - signalizing needs and pivots to close gaps, as well as opportunities to invest further to boost positive flywheel
  • Collaboration with supply chain, customer service, L&R
  • Drive account level P&L performance
  • Partner with L&R on alignment of strategic priorities and execution
  • Lead full portfolio strategy
    • Defining right assortment for the platform
    • Architecting Mix to deliver a clear path to profitability (disproportionally grow WOB of Heroes vs. Innovation)
    • Leading Innovation discussions with Brands to ensure launches are successfully introduced & executed in the platform
    • Leading bundle strategy, monthly & seasonal recommendations based on strategic priorities + financial KPIs
    • Co-lead GWP strategy with Affiliate leads - ensuring value equation & portfolio lift
    • Leading E&O strategy to reduce E&O levels by >35% in 1 year
Key KPIs:
  • GMV
  • REX
  • AOV
  • Forecast accuracy
What We Are Looking For :

Required Qualifications:
  • Bachelor's Degree
  • 8+ years of experience
  • Experience with Tik Tok Shop
  • Microsoft Office Suite
  • Strong Analytical and Financial acumen
  • In-office presence
Preferred Qualifications:
  • Beauty experience on Tik Tok Shop preferred
  • Strong project management, communication, organization, and analytical skills

As an integral part of our culture at L'Oreal, wellness is at our core. We not only offer a generous Benefits Package(Medical, Dental, Vision, 401K), we also offer flexible time off, work from home days, and a pension plan! Additionally, you will have access to company perks such as Makeup, Skincare, and Fragrance! Employees receive a stipend for L'Oreal products as well as VIP Access to L'Oreal's Internal Shop for Discounted Products, and other perks such as Monthly Mobile Allowance, discounted gym memberships, and ERGs.

Additional

Benefits Information As Follows:
  • Competitive Benefit Package (Medical, Dental, Vision, 401K, Pension Plan)
  • Hybrid Work Policy (3 Days in Office, 2 Days Work from Home)
  • Flexible Time Off (Paid Company Holidays, Paid Vacation, Vacation Buy Program, Volunteer Time, Summer Fridays & More!)
  • Access to Company Perks (VIP Access to L'Oreal's Internal Shop for Discounted Products, Monthly Mobile Allowance)
  • Learning & Development Opportunities (Unlimited Access to E-learnings, Lunch & Learn Sessions, Mentorship Programs, & More!)
  • Employee Resource Groups (Think Tanks and Innovation Squads)
  • Access to Mental Health & Wellness Programs
Salary Range:

$128,000 - $180,000 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)

At L'Oreal, we are dedicated to building a diverse, inclusive, and innovative workplace. If you're excited about this role but your past experience doesn't align perfectly with the qualifications listed in the job description, we encourage you to apply anyways! You may just be the right candidate for this or other roles!

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