Senior Product Manager, Product Lifecycle Management; Remote

Senior Product Manager, Product Lifecycle Management (Remote)

Job Description Senior Product Manager, Product Lifecycle Management (Remote)

Job Location:

Bothell, Washington, USA Job Requisition

Join our global diversified pharmaceutical company enriching lives through our relentless drive to deliver better health outcomes to our patients. We are all in it together to make a difference. Be a part of a culture that doesn't just wait for change but actively creates it - where your skills and values drive our collective progress and impact.

The Sr Manager, Product Lifecycle Management, is responsible for developing and executing lifecycle strategies for the company's global portfolio of commercialized medical devices. Reporting within the Strategic Marketing organization, this role leads lifecycle strategy, competitive response planning, sustaining engineering prioritization, obsolescence management, and end-of-life strategy across global markets. Working cross-functionally with R&D, Clinical Development, Regulatory Affairs, Quality, Operations, Service, and Regional Commercial teams, this individual translates customer, market, and competitive insights into actionable strategies and recommendations for defined responsibilities.

This role will also be the primary commercial point of contact for designated product lines that do not have dedicated upstream marketing ownership, ensuring continued business oversight, strategic direction, and cross-functional alignment. The candidate for this role is an experienced marketer, preferably with experience in lifecycle management strategies, competitive planning, and upstream marketing strategies.

Product Enhancement & Sustaining Innovation

• Translates in-line and marketed product enhancements into product improvements
• Commercial voice for cross-functional prioritization of lifecycle initiatives based on customer, market, and competitive planning
• Own the commercial prioritization of product enhancements and sustaining engineering or innovation initiatives.
• Lead customer and market input into all activities
• Partner with R&D and Engineering to define business requirements for product improvements and technology upgrades.
• Develop business cases supporting lifecycle investments, product updates, feature enhancements, and technology refreshes.
• Collaborate with R&D leadership, product managers, SMEs, and key stakeholders to revise and continuously drive improvements.
• Partner with the market teams and Service Product Lifecycle Team to consolidate failure trends and analytics into actionable requirements for sustaining engineering projects.

Competitive Intelligence & Response Planning

• Monitor competitive activity, market trends, and technology developments.
• Assess competitive risks and opportunities across the portfolio.
• Maintain ongoing assessments of the competitive landscape and emerging technologies.

Product Transition & End-of-Life Planning

• Develop actionable and realistic product retirement and transition strategies that can be implemented by Regional Commercial Teams
• Lead customer migration planning and portfolio transition initiatives.
• Recommend product rationalization opportunities
• Minimize customer, commercial, and operational disruption during product discontinuation
• Integrated obsolescence and end of life (EOL) plans
• Competitive response plans for defined competitive set
• Recommend enhancement projects based on competitive and market evolution
• Develop response strategies to grow market position
• Lifecycle investment business cases and prioritization
• Technology refresh strategies (as required)
• Product rationalization recommendations
• Executive portfolio review presentations
• Commercial voice for cross-functional prioritization discussions
• Influence R&D resource allocation toward sustaining initiatives
• Make recommendations to executive leadership regarding portfolio investment

• Bachelor’s degree in Marketing, Business, Medicine, or related field required. MBA or relevant advanced degree preferred.
• Strong leadership skills, able successfully define business objectives, strategies, tactics, and coordinate activities of cross functional teams to achieve set goals.
• Strong organization and management skills, able to drive performance and consistently deliver on commitments.
• Entrepreneurial work ethic, self-starter, able to work independently as well as collaboratively with various internal and external customers.
• Experience supporting product launches and commercial readiness activities in…