Public Relations Director of Strategy; Tech​/AI

Overview

Since JBC launched in January 2014, we’ve been focused on delivering results through meaningful narratives and dynamic, results-driven strategies. We represent today’s uniquely competitive brands that upend evolving consumer markets, building relationships with transparency and empathy, and using a data-driven approach to secure market share for our portfolio brands.

JBC is headquartered in New York City and Los Angeles with a global reach. Our team is known for a high talent retention rate and a forward-thinking workplace culture. We provide compassionate benefit packages, including comprehensive reproductive-care benefits, four-day summer workweeks, and agency-wide monthly mental health days. We view our work through the lens of diversity, equity, and inclusion—championing the next generation of entrepreneurs, no matter their identity or background.

Some of our competitive, human-first programming includes:

• Split in-office x work-from-home schedule
• Flexible PTO and four-day summer workweeks
• Commitment to DEI via workshops, speaker sessions, and engagement opportunities
• Ongoing philanthropic events, both in-person and virtual

About the Job:

• Develop PR strategies and dynamic pitches to meet client objectives and goals
• Proactively go above and beyond traditional pitching efforts to target specific editors, back into pitches, prompt clients for useful information and creatively utilize known data and insights
• Consistently think outside the box on how to level up client activity, suggest interesting media activations to support brand objectives
• Strategic plan and execute outreach plan with little to no changes from leadership team
• Pitch and secure feature stories, brand stories, etc. on national and regional level across online, print, broadcast and podcast media
• Update all client materials and other written materials
• Draft press releases
• Monthly client reporting
• Communicate with clients regularly via email, phone and in person and build strong relationships with clients, helping to manage client expectations
• Communicate daily with high-level editors/media and continue to build new and strong relationships with key editors in business, tech media and more
• Mentor junior staff on a regular basis and work with VP to support their development
• Provide proactive and consistent updates to VP about the health of account, team and overall day-to-day activity

• 6-7 years of PR experience (primarily agency experience)
• A strong editorial network of consumer technology, AI and business editors and writers
• A clear vision of evolving cultural landscape, with a specific interest in health and wellness industries
• Curiosity about emerging trends, eagerness to learn and build new skills and try new things
• Naturally proactive, with outstanding attention to detail and meticulous organizational skills
• A people person, skilled at building and nurturing relationships, with proven experience in supportive team management
• A team player, with ability to work both collaboratively and independently
• Skilled writer and communicator
• Ability to balance many priorities and act resourcefully, while maintaining a positive attitude
• COVID-19 vaccination is a requirement if hired. Candidates may request an accommodation due to disability or sincerely held religious belief, as required by law.

JBC is committed to the health, happiness, and well-being of each and every one of our employees, both professionally and personally. We strive to create a workplace where team members are supported in their short- and long-term career growth and fulfillment.

• Flexible paid time off policy, including vacation and caregiver leave
• 4-day workweeks in the Summer and early Fridays closures
• 12 weeks paid leave to bond with a newborn, adopted, or fostered child (6-month waiting period for full-time employees)
• Inclusive holiday calendar with a paid break in December
• Comprehensive health insurance and a 401k matching plan
• In-house committees for internships, team-building, community service, and more
• Monthly cell phone stipend
• Flexible schedules and hybrid in-office with Fridays remote
• Paid sick leave with no waiting period
• Bereavement leave, including pregnancy loss
• Agency-wide Monthly Mental Health Days and additional mental health time for parents

• Full-Time

• Hybrid: 3 days remote + 2 days in-office in New York, NY or Beverly Hills, CA

Pay is based on factors including market location and may vary depending on job-related knowledge, skills, and experience.

Jennifer Bett Communications, LLC (JBC) is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.