Personal Branding Expert/Executive Content Writer; LinkedIn Focus
Dubai, Dubai, UAE/Dubai
Listed on 2026-03-05
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Creative Arts/Media
Creative Advertising / Marketing, Digital Marketing -
Marketing / Advertising / PR
Creative Advertising / Marketing, Digital Marketing
Dubai based, working from home | Full-Time | Senior Level
We are looking for an experienced Personal Branding Expert and Executive Content Writer to lead Linked In positioning for 5x senior executives of a major global luxury brand.
You will oversee the strategic narrative across their distinct executive personas. Each leader has different responsibilities, markets, and priorities. Your role is to understand the bigger picture of the brand while articulating each individual voice compellingly.
What You’ll Be Responsible For- Developing and maintaining five executive positioning strategies
- Writing Linked In content, both long form and short form
- Drafting Linked In articles, thought leadership pieces, and expert commentary
- Creating always‑on planned content aligned with business priorities
- Reacting to ad hoc moments such as events, travel, interviews, and launches
- Translating business strategy into credible, expert‑led communication
- Working directly with C‑suite leaders in a confident and professional manner
The focus is expert content and executive communication,
not trend‑driven virality or generic AI content.
- Proven experience writing for executives or C‑suite leaders
- Strong understanding of Linked In as a professional influence platform
- Ability to balance corporate alignment with individual voice
- Experience with both long‑form thought leadership and sharp short‑form captions
- High level of discretion and professionalism
- Strong client relationship skills and confidence
- Ability to think strategically and operate independently
This is a high‑responsibility mandate for a global luxury brand. It requires someone who understands nuance, brand sensitivity, and reputation at scale.
If you have experience in executive communications and personal branding at a similar level, we would love to hear from you.
Please send your application, portfolio samples, and a short note explaining why you are a strong fit for this role to
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