Junior Creative Strategist at Web Tree

Job Title:

Junior Creative Strategist

Employer:

Grow Web Tree
Job Type: Remote

Location:

United Kingdom
Salary/Rate: £40k – £45k / year
UK Visa Sponsorship:
Not Available

This is a remote creative advertising and production role focused on improving the quality, performance and efficiency of direct-to-consumer (DTC) video advertisements. The successful candidate will supervise video editors, review advertising content, develop creative variations and ensure that completed assets meet media-buying requirements. The role combines creative strategy, project management, performance analysis and AI-powered production, working closely with editors, influencers, agencies and the founder.

• Review advertisements before publication, checking editing, captions, audio, pacing, hooks, background footage and product presentation.
• Provide timestamped feedback through Frame.io and recommend improvements to music, sound effects, text overlays and transitions.
• Plan three to six alternative cutdowns or hook variations for each advertisement.
• Convert scripts into clear editing briefs using Loom recordings and examples.
• Supervise editors, organise weekly check-ins, manage the Notion production board and monitor deadlines.
• Coordinate influencer content, organise files and track advertising permissions, including whitelisting.
• Deliver correctly labelled final advertisements to the media-buying team.
• Analyse customer comments and successful adverts to identify audience objections, effective hooks and creative trends.
• Maintain an advertising swipe file and review scripts from external agencies.
• Develop advertising scripts, hooks and variations using direct-response copywriting frameworks.
• Support AI-assisted editing workflows using Claude Code, Higgsfield and Eleven Labs, helping editors adopt and assess these tools.

• Strong knowledge of AI tools, particularly Claude, and practical experience with Claude Code.
• Ability to build automated workflows that save time and improve productivity.
• Excellent attention to detail and strong written communication skills.
• Technical familiarity with video-editing software such as Premiere Pro, Cap Cut or DaVinci Resolve.
• Understanding of direct-response advertising and the ability to identify compelling advertising hooks.
• Strong organisational, project-management and multitasking skills.
• Ability to collaborate effectively with editors, agencies, influencers and other team members.
• Responsiveness, active Slack participation and willingness to take ownership of projects.
• Ability to accept constructive feedback and implement improvements quickly.
• Must be based in the UK or Europe and comfortable working remotely.
• Salary review after three months based on agreed performance goals, with clear pay progression tiers.
• 30 days of annual leave.
• Private health insurance.
• Learning budget for courses, professional communities and coaching.
• Paid access to AI tools, including Claude.
• Remote-first working arrangement with flexible hours.
• Direct access to the founder and opportunities to contribute to business decisions.

• Salary review after three months based on agreed performance goals, with clear pay progression tiers.
• 30 days of annual leave.
• Private health insurance.
• Learning budget for courses, professional communities and coaching.
• Paid access to AI tools, including Claude.
• Remote-first working arrangement with flexible hours.
• Direct access to the founder and opportunities to contribute to business decisions.
• Free Elavate products.