Videographer; freelancer

If you're interested in being part of one of the nation's fastest-growing industries, Trulieve may be the perfect place for you.

S. organizations based on employee satisfaction, financial strength, and sustainability transparency.

Trulieve was one of only two cannabis companies to receive this distinction.

If you have passion for helping others and want to make a meaningful impact through your work, this may be the role for you.

Our plants are hand-grown in carefully controlled environments designed to minimize unwanted chemicals and pests, keeping the cultivation process as natural as possible every step of the way.

Remote Work Available:
Yes

Title:

Videographer

Reports to:

Digital Design Manager

Location:

Remote Eastcoast (PA preffered) 20% travel

We are seeking an experienced Videographer to lead the creative production of video content across our recreational and medical markets for the nation's largest cannabis retailer. This is a highly collaborative role responsible for shaping our visual storytelling, elevating video production quality, and ensuring every campaign delivers engaging, on-brand customer experiences across multiple digital channels.

The ideal candidate is an exceptional visual storyteller with deep experience in consumer packaged goods (CPG), retail, or lifestyle video marketing. They bring a strategic creative mindset, excel at working within established brand identity systems, and inspire fresh, compelling ways to express each brand's personality through motion and video while maintaining consistency. This role partners closely with Creative Leadership, Marketing, Brand, Digital, and cross-functional stakeholders to develop integrated campaigns that strengthen our brands and drive measurable business results.

In addition to capturing and editing footage, the Videographer manages production workflows, provides thoughtful input on creative direction, and helps establish best practices that elevate the overall quality, consistency, and efficiency of the creative organization.

• Lead the production and editing of video marketing campaigns, promotional initiatives, product launches, and brand storytelling.
• Establish and maintain a high creative standard across all video touchpoints, including social media, web, paid media, CRM, and retail displays.
• Manage all aspects of video production, encompassing pre-production planning, lighting, shooting, audio recording, and post-production editing.
• Champion established brand identity systems while finding innovative ways to express each brand's unique personality through cinematography and motion.
• Ensure visual consistency across all brands while encouraging creative exploration that strengthens brand recognition and customer engagement.
• Translate marketing strategies and business objectives into compelling video concepts and campaign executions.
• Collaborate with Creative Leadership, Marketing, Brand, and Digital teams to develop integrated campaign strategies and video solutions.
• Oversee multiple high-priority video projects simultaneously while ensuring exceptional creative quality and on-time delivery.
• Develop and evolve video production workflows, asset libraries, and reusable motion graphics that improve consistency and production efficiency.
• Maintain a strong understanding of video marketing trends, emerging camera technologies, and evolving social platform best practices.

• Minimum 5 years of professional videography and editing experience, preferably supporting consumer packaged goods (CPG) brands, with additional experience in retail or e-commerce environments.
• Outstanding reel and portfolio demonstrating visual storytelling, campaign development, lighting expertise, and…