Marketing and Customer Experience Assistant
Ann Arbor, Washtenaw County, Michigan, 48113, USA
Listed on 2025-12-31
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Customer Service/HelpDesk
CRM System -
Marketing / Advertising / PR
CRM System
A cover letter is required for consideration for this position and should be attached as the first page of your resume. The cover letter should address your specific interest in the position and outline skills and experience that directly relate to this position.
Applications will not be considered without a cover letter.
This multi-faceted role combines front-line customer support and sales with behind-the-scenes analytical reporting, customer communications development, and administrative support.
This position provides exceptional customer service across multiple channels (i.e., phone, email) while maintaining accurate customer records in our CRM system. It supports data-driven marketing and sales initiatives by generating and analyzing reports, tracking performance metrics, and identifying trends. Excellent writing abilities are essential for crafting clear, accurate customer communications and marketing content.
This hybrid position allows remote work several days a week with required on-site work in Ann Arbor, Michigan, a minimum of two days a week, plus occasional travel throughout southern lower Michigan.
Reporting, Data Analysis, and Administrative Support (40%)- Generate and compile reports regarding marketing and sales campaigns and customer retention, engagement, trends, and demographics
- Track progress against department goals
- Analyze results, provide basic written summaries, and identify opportunities for improvement
- Coordinate logistics for marketing, sales, and customer research initiatives
- Maintain well-organized digital libraries of reports and marketing assets
- Provide general administrative support to the department
- Provide timely and professional customer support across phone, email, and other channels
- Handle sales transactions and maintain customer records in our CRM system
- Respond to product inquiries and direct complex questions to appropriate staff
- Document and resolve customer issues
- Continually build knowledge of ICLE's products, services, and customers
- Work collaboratively with ICLE staff to facilitate a seamless customer experience
- Support on-site customer experience and marketing efforts at ICLE events and trainings
- Write clear and accurate customer communications including FAQs and email templates
- Write internal talking points and other internal support materials to ensure consistent messaging regarding special offers, products, and more
- Assist in creating content marketing assets, using generative AI tools when appropriate
- Assist in executing digital marketing campaigns
- Bachelor's degree in marketing, communications, business, or related field
- 1-2 years of experience in marketing, communications, sales, or customer relations
- Excellent written and verbal communication skills with experience speaking with the public
- Strong analytical skills with the ability to translate data into actionable recommendations
- Meticulous attention to detail, excellent organizational skills, and ability to manage multiple projects simultaneously
- Customer-first mindset and strong interpersonal skills
- Proficiency with Microsoft Office suite (Excel, Word, PowerPoint, Outlook)
- Proven track record of reliability and punctuality
- Successful completion of ICLE's work sample assessment (details provided during interview process)
- Experience with generative AI platforms
- Experience with Adobe Creative Suite
- Familiarity with CRM software
The University of Michigan is an equal employment opportunity employer.
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