Assistant Director for Online Communications and Content Strategy

Position Summary

The Assistant Director for Online Communications and Digital Content Strategy is a member of the Office of University Communications responsible for improving the quality, accessibility, and effectiveness of Elon University's public-facing websites. In collaboration with Online Communications staff and campus partners, this role helps plan and create new department and program websites by shaping content strategy and utilizing the CMS, templates, and design elements to build engaging, brand-aligned pages.

The position also supports ongoing content reviews, SEO enhancements, and ADA compliance efforts, and provides training and support for CMS users across campus. Strong coordination with web design, development, and communications colleagues ensures a consistent, user-centered digital experience. (Please note, this is not a full-time remote position.)

As an Elon University employee, you ll join an internationally acclaimed university with a commitment to fostering a thriving community. Ranked among the most innovative, creative and best-run universities in the nation, Elon s personal approach to education extends to employees, whose growth, professional development and success is a hallmark of our training and advancement opportunities.

Elon University s home is the charming town of Elon, North Carolina, a small, friendly community located a short distance from the beach and the mountains, and among the vibrant cities of Greensboro, Raleigh and Durham. In addition to the beautiful canopy of historic oak trees iconic to our campus, you ll find boundless opportunities for family-friendly recreation, cultural events and outdoor activities.

Hiking, water sports, fine dining and entertainment are just a few of the many happenings in the Elon area, making the region one of the nation s premier travel destinations.

Employees at Elon enjoy a generous and comprehensive benefits package that includes:

• 28 annual days off, including holidays and vacation.
• Immediate tuition remission for undergraduate courses
• Tuition remission for approved graduate-level courses after 12 months of employment.
• Retirement plan with an 8 percent contribution from the university.
• Immediate eligibility for health, dental and vision insurance, along with free acute care and lab services at our onsite Health & Wellness Clinic.
• Free use of campus fitness facilities.
• Free admission to musical and theater performances, guest speakers, religious and ethnic observances, recitals, art exhibitions, entertainment and our Division I Phoenix athletics.
• Eligibility for tuition remission at Elon for spouses, qualifying domestic partners and dependents begins at two years of service. After two years of employment, eligibility begins for participation in the Tuition Exchange, a national scholarship exchange program that enables dependents to enroll in nationally recognized partner colleges and universities.

Elon values and celebrates the diverse backgrounds, cultures, experiences and perspectives of our community members. As an equal opportunity employer, Elon s principles of diversity extend to race and gender identity, age, disability status, veteran status, sexual orientation, religion, and other aspects of one s identity. At Elon, our employees respect human differences, passion for lifelong learning, emphasis on personal integrity and an ethic of service.

Bachelor s degree in Communications, Digital Media, Web Design, Information Science, or a closely related field. A minimum of one (1) year of professional experience in web content strategy, digital communications, or a related field is required.

The ideal candidate will have experience managing content within a content management system (preferably Word Press), developing and structuring website content for non-technical audiences, and ensuring compliance with web accessibility (ADA) and SEO best practices. Experience conducting content audits, collaborating with stakeholders to plan or restructure web pages, and using web quality assurance and accessibility tools (such as Siteimprove or Dubbot) is strongly desired.

Candidates should also demonstrate a strong visual sensibility and the ability to design clean, user-friendly page layouts using available templates and design elements.

Experience using email marketing platforms such as Mail Chimp or Constant Contact to create visually compelling messages from provided content is also preferred.

An equivalent combination of education and directly relevant professional experience will be considered.

• Lead content development and layout planning for new university websites and emails
  • Collaborate with University Communications staff and campus stakeholders to plan, structure, and build new department and program websites using the university s CMS, templates, and approved design elements.
  • Assist in creating visually engaging HTML emails using platforms such as Mail Chimp by…