Sr Content Designer; Virtual

At the University of Phoenix, we are committed to the future of work by providing a fully remote, work-from-home environment. This strategy enables us to attract top talent nationwide. Are you looking for a rewarding and fulfilling position that offers challenging work and the opportunity to make a significant impact while collaborating with a team of fun, innovative individuals? Would you prefer to work with an organization that positively contributes to the world?

If so, we would love to hear from you!

Are you searching for a rewarding, fulfilling position that offers challenging work and the ability to make a big impact while working side-by-side with a team of fun, innovative people? Ideally, would you like this position to be with an organization that makes a positive contribution to the world? If so…we would love to hear from you!

University of Phoenix is a leading higher education institution founded in 1976 by Dr. John Sperling. Our mission is to improve the lives of our students, their families and future generations through higher education. Our values (which hopefully you share) are:
Brave. Honest. Focused.

Our University values and embraces all team members and their unique perspectives. We fundamentally believe in fostering an environment which deeply respects, celebrates, and actively encourages a diverse workforce. We are committed to hiring – and learning from – those who share our passion to help others achieve their educational aspirations.

We offer excellent benefits, an effective recognition program, and outstanding learning and development tools, including tuition vouchers for employees and their qualified family members.

A Sr. Content Designer crafts simple, compelling, and human experiences that guide users through our suite of innovative digital products and services. An individual demonstrates the UOPX eight principles of content design: clear, concise, helpful, relevant, human, accessible, inclusive, and empathetic, using our design thinking philosophy and product strategy. A Sr Content Designer guides and mentors junior content designers on the team to deliver on these principles.

An individual uses these principles as a subject matter expert to influence the student experience effectively and collaboratively. The Sr Content Designer engages in and often leads discovery practices, and applies human-centered thinking to how they design, write, edit and test product flows, features, content frameworks and more, for mobile and desktop platforms.

• Lead and collaborate closely with UX designers and product leads to deeply understand user needs, influence design decisions, and align content strategies with business objectives.
• Leverage the power of storytelling and conversation design practices to design, write, edit and test simple, yet compelling language that fits into the current UOPX brand and moves the brand forward in a way that helps users and teams meet their goals.
• Define customer problem statements and create personas to craft engaging, humanized content that connects with customer needs.
• Lead discovery methods and competitive analysis to help your product team build roadmaps for user testing and implementation.
• Lead audits of existing experiences to gather deep insights to refine content strategies, create information architecture, and drive continuous improvement and optimization.
• Lead the SEO strategy and content hierarchies for your product teams to drive results through increased content efficiency and effectiveness.
• Develop low-fidelity wireframes in Miro and contribute to high-fidelity prototypes using Figma.
• Collaborate closely with internal stakeholders across disciplines to understand key customer needs, including engineering, design, content architecture, research, marketing, and data science, to take products from conception to launch.
• Conduct user interviews with upper funnel, mid- and lower-funnel visitors to iterate on content design based on user feedback, so you can improve the customer journey and prospect/retention rate.
• Mentor and provide feedback to your content design peers to continuously improve voice and…