Head of Digital Marketing - Hospitality

Our client is seeking a strategic and innovative Head of Digital Marketing with a focus on the Hospitality sector. This is a fully remote role where you will lead the development and execution of comprehensive digital marketing strategies to enhance brand visibility, drive bookings, and engage customers across all digital platforms. You will be instrumental in shaping the online presence of our client's properties, leveraging data analytics to optimize campaigns and achieve key performance indicators.

This position requires a visionary leader with extensive experience in digital marketing, particularly within the travel and hospitality industry.

• Develop and implement data-driven digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing.
• Manage and optimize online advertising campaigns across various platforms to maximize ROI.
• Oversee the creation of engaging and relevant content for websites, social media, and other digital channels.
• Analyze marketing performance data, generate reports, and provide actionable insights for continuous improvement.
• Stay abreast of the latest digital marketing trends and technologies, particularly within the hospitality sector.
• Collaborate with internal teams and external agencies to ensure brand consistency and effective campaign execution.
• Manage the digital marketing budget effectively, ensuring optimal allocation of resources.

• Bachelor's degree in Marketing, Business, or a related field;
  Master's degree preferred.
• Minimum of 7 years of progressive experience in digital marketing, with a significant portion in the hospitality or travel industry.
• Proven track record of developing and executing successful digital marketing strategies that drive bookings and revenue.
• In-depth knowledge of SEO, SEM, social media marketing, email marketing, and analytics tools (e.g., Google Analytics).
• Strong leadership, project management, and communication skills.
• Experience with marketing automation platforms and CRM systems.

• Highly competitive salary and performance-based bonuses.
• Fully remote work arrangement offering significant flexibility.
• Comprehensive health, dental, and vision insurance.
• Generous paid time off and opportunities for professional development.
• Opportunity to shape the digital strategy of a leading hospitality group.