Hybrid Design & Delivery Senior Analyst – Campaigns

We're looking for a Design & Delivery Senior Analyst to join our Marketing & Communications team on a permanent basis. This is an exciting opportunity to play a key role in delivering data-driven customer communications across multiple channels, helping ensure our members receive relevant, timely and compliant communications that support excellent customer outcomes.

You'll be responsible for the operational delivery of customer communication campaigns across channels including email, direct mail, Internet Banking, SMS and mobile app messaging. Working with tools such as Pega CDH, Adobe Campaign and SQL, you'll design, build, validate and execute customer selections, ensuring communications are delivered accurately, efficiently and in line with regulatory requirements.

The role combines technical capability, analytical thinking and operational excellence. You'll investigate and resolve data and system-related issues, support incident management activities, maintain strong controls and contribute to continuous improvements across data, systems and processes. Working closely with teams across Customer Marketing, Customer Strategy, Digital and Customer Experience Platform, you'll help ensure communications are delivered safely and effectively while supporting the delivery of business and customer objectives.

We're looking for someone with experience in database marketing and customer communications, together with strong attention to detail and a good understanding of data, risk and regulatory requirements. You'll be comfortable working with large datasets, identifying opportunities for process improvements and supporting the testing and implementation of new data feeds and system enhancements. Experience with in financial services or another highly regulated environment would be highly beneficial.

A Pega Decisioning Consultant certification is essential for this role.

This is a specialist individual contributor role with no people management responsibility, offering the opportunity to develop expertise in customer communications, data-driven marketing and decisioning technologies while helping deliver meaningful outcomes for both our members and the business.

We are happy to consider flexible working approaches to help you perform at your best.

The working hours (per week) for this role can be between 28 and 35 hours.

At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.

For this job you'll spend at least two days per week, or if part time you'll spend 40% of your working time, based at either our Swindon or London office. If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to hybrid working here .

If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can.

Uncompromisingly Customer, whatever our role

The extras you’ll get

There are all sorts of employee benefits available at Nationwide, including:

Private medical insurance

A highly competitive pension to help you build a strong foundation for retirement

Access to an annual performance-related bonus

Training and development to help you progress your career

A great selection of additional benefits through our salary sacrifice scheme

Life assurance to provide peace of mind for you and your loved ones in the event of your death

Wellhub – access to a range of free and paid options for health and wellness

Up to…