General Manager iGaming

Overview

As General Manager (GM) of iGaming, you'll own the strategy, studio, commercial performance, and product direction of Dabble's in-app iGaming experience.

This is a genuine greenfield opportunity to define what Dabble's iGaming offering looks like globally, how it's differentiated, and how it grows.

Open to candidates based in Leeds and surroundings; other UK locations may be considered.

• Define and own Dabble's iGaming strategy: setting the roadmap, sequencing the portfolio, and making commercial calls that shape what we build and when.
• Drive revenue, engagement, and retention across the iGaming vertical: owning game portfolio composition, promotional strategy, and player lifecycle.
• Own and expand our supplier ecosystem: negotiating deals and managing relationships aligned with strategic objectives.
• Partner with internal and external technology teams to integrate iGaming seamlessly into the Dabble platform and continuously improve the customer experience, including lobby, game discovery, game design and player journeys.
• Effectively use data to continuously optimise game performance, promotional effectiveness, and player experience based on numbers.
• Ensure full compliance and safety: partnering with compliance teams to meet regulatory and licensing obligations across jurisdictions and embedding safer gambling into everything.
• Build the team as iGaming scales: commercial, curious, and creative.
• Oversee Dabble's Game Studio: build, expand and constantly improve Dabble's portfolio of its own differentiated games.

• Deep iGaming or online casino experience with commercial, operational, and player perspective.
• Expertise in the UK iGaming market including player behaviour, regulatory landscape, and competitive operators.
• Hands‑on experience with third‑party game providers and aggregators.
• Sharp commercial instincts – understand margin, acquisition economics, and building profitable iGaming verticals.
• Proven ability to collaborate with product and engineering teams to deliver seamless digital experiences focusing on the customer.
• Regulatory and compliance literacy across licensed iGaming markets.

• Experience at a challenger or scale‑up, having built something, taken risks, and succeeded.
• Exposure to crash games, social gaming, or emerging real‑money formats.
• Understanding of iGaming integration into a sports‑first product and making it feel native.

A Dabbler’s attitude is paramount. The right person learns quickly, adapts, and collaborates. Remote‑first work requires openness and problem‑solving in shared channels.

Autonomy is valued; we encourage brave, innovative thinking and empowerment at all levels.

We support self‑care, well‑being and safe environments for discussion and access to resources.

• Five weeks of paid annual leave plus public holidays.
• Two weeks of paid sick leave.
• Annual cash bonus based on company performance.
• £200 annual home office allowance.
• Access to the Sonder app for mental health, medical advice, safety, and more.
• Dabble Day Dividend: share the day’s revenue on our birthday each year.

The advertised salary is £110,000 + Pension + Benefits.