Behavior Communications Subject Matter Expert

ICF is seeking a Behavior Change Communications SME with 4 – 7 years of full-time behavior change/behavior modification experience to support the Defense Health Agency’s (DHA) Psychological Health Center of Excellence (PHCoE). The selected candidate will be part of a multi-dimensional team comprised of clinical psychologists, implementation scientists, and strategic communications specialists to apply behavior change communication subject matter expertise in developing various messages and products that are based on scientific evidence and developed to promote behavior change.

The ideal candidate will bring knowledge of psychological health principles, experience in behavior change/behavior modification activity, and communications experience. Although this is primarily a telework position, candidates must reside in the Washington, DC Metro Area as on-site work in either Silver Spring, MD or Falls Church, VA could be required on occasion.

• Develop psychological health promotion and behavior change messaging products and strategies addressing modifiable behaviors impacting psychological health.
• Coordinate across the client organization to incorporate psychological health promotion and behavior change messaging into products and services.
• Apply subject matter knowledge in the areas of mental health, behavior change/modification, and health communications to support development of tools and strategies such as (representative examples only):
  Behavior change products (e.g., educational materials, professional presentations, briefing materials, content for brochures, content for social media posts, etc.)
• Public education tools and resources to disseminate mental health research findings.
• Metrics to evaluate outcomes related to the effectiveness of stigma mitigation education and intervention.
• Translation of clinical and research materials into written products and presentations for the public.
• Consult on, and provide input to, the development of products to ensure products communicate information in such a way as to motivate behavior change.
• Collaborate with strategic communications personnel to help craft dissemination messaging to better reach and (critically) engage different audiences in a manner that gets them thinking about making the desired change.
• Provide input to implementation intervention (behavior modification) and evaluation designs to ensure that communication objectives are included, associated with adequate methods to deliver desired results, and to develop metrics targeting communication outcomes.
• Advise on public psychological health campaigns.
• Support the development of promotional and educational products pertaining to mental health, stigma, and help-seeking.
• Support partnerships within the DoW and with other federal agencies, community programs, and academia.

• BS/BA in Psychology, Public Health, Communications Studies, or similar fields of study.
• At least 4 years of full-time work in a behavior change communications role (as reflected above).
• At least 2 years of experience supporting behavior modification programs or public health campaigns designed to change behavior and shape public perception.
• Proficiency in Microsoft Office products (Outlook, Word, PowerPoint, Excel, MS Teams and SharePoint).

• MA/MS in Psychology, Public Health, Communications Studies, or similar fields of study.
• Prior experience executing research studies and publishing or presenting findings.
• Ability to demonstrate that you have applied sound organization skills in managing multiple timelines and completing tasks quickly within the constraints of client’s timelines and budgets.
• Capacity to…