CRM & Email Marketing Specialist

About air Slate

air Slate is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions. Our award-winning products - SignNow, pdf Filler, Doc Hub, air Slate Work Flow, Instapage, and US Legal Forms - serve over hundreds of millions of users and more than one million customers worldwide, helping organizations of every size digitize processes, improve efficiency, and transform how they work.

We’re in an exciting phase of growth and transformation, with teammates in more than 20 countries across three continents and main hubs in the United States, Poland, Romania, Ukraine and Philippines
.

At air Slate, we’re building value for customers and a culture where growth and innovation go hand in hand. We’re looking for people eager to shape products, scale a company, and thrive in a fast-moving environment.

Instapage is the leading landing page and conversion platform, empowering marketers to create personalized, high‑performing landing pages  streamlining the process with a user‑friendly interface that requires no developer expertise, Instapage enables marketers to quickly design targeted, optimized experiences for any audience or campaign goal. As part of the air Slate family of industry‑leading brands, Instapage consistently earns top accolades on user review platforms and boasts exceptional customer satisfaction ratings, underscoring its value and impact.

• Own end-to-end email campaign execution - including planning, setup, testing, deployment, and performance reporting.
• Segment contact lists based on behaviors, preferences, and lifecycle stages to run targeted outreach sequences and outbound Linked In/Meta campaigns.
• Ensure all campaigns adhere to best practices, privacy regulations, and deliverability standards (CAN-SPAM, GDPR, etc.).
• Optimize campaigns for improved deliverability, open rates, click‑throughs, conversions, and pipeline impact.
• Collaborate cross‑functionally with design, product, sales, and marketing teams to craft compelling, on‑brand messaging and creative assets.
• Analyze campaign data, prepare detailed reports, and recommend actionable improvements.
• Stay current with email marketing trends, automation tools, and best practices.
• Develop and execute A/B tests to continuously improve subject lines, content, and CTAs.
• Work with channel leads to integrate email and CRM initiatives with broader marketing campaigns for a cohesive customer journey.

• 2+ years of hands‑on experience in email marketing, covering both inbound and outbound strategies - ideally in a B2B SaaS or digital marketing environment.
• Proficiency with Salesforce, Hub Spot, or other CRM tools
  , as well as enrichment and sequencing platforms.
• Strong knowledge of marketing automation
  , segmentation, personalization, lead nurturing, and funnel optimization.
• Analytical mindset — ability to interpret metrics and translate insights into actionable strategies.
• Excellent written and verbal communication skills in English.
• Strong project management and organizational abilities, with attention to detail and deadlines.
• Experience collaborating across teams to align campaigns with broader marketing and sales initiatives.

If you're seeking a dynamic environment that encourages creativity, collaboration, and continuous improvement, you've come to the right place. Join us as we transform the way organizations operate and leave a positive impact on millions of users worldwide🚀.

Flexible working environment - Our teams operate across the globe. We value in‑person collaboration in our hubs, but we also embrace remote and hybrid working. You can work from one of our offices in the United States, Poland, Romania or Ukraine, or remotely from many countries.

Competitive compensation and stock options - We offer salaries that reflect local market conditions and experience, plus a performance‑based bonus system and stock options so you share in the company’s growth.

Professional growth and learning - We invest in your development through courses, conferences, and access to learning resources. We encourage career growth and internal mobility,…