Principal, Business Development - Healthcare

Who We Are

Willow Tree, a TELUS International Company, partners with the world’s leading brands to help them tackle their thorniest challenges - be it launching new digital products, delivering personalized marketing at scale, or harnessing the power of data and AI to transform their business. These mission-critical initiatives aren’t solved by a single discipline. Great digital is a team game - it requires seamlessly combining strategy, engineering, design, data science, marketing, and more.

Other firms have bolted on these capabilities - as digital natives, we’ve built them into our teams from Day 1. The result? Top and bottom lines that grow, alongside our client’s capabilities.

Check out how we have impacted our clients' digital portfolios over the years.

In January 2023, Willow Tree was acquired by TELUS International (Symbol: TIXT). The combined company brings an unparalleled ability to deliver seamless, trusted, digitally-enabled experiences across any channel a customer might choose - be it mobile apps, websites, voice skills, chatbots, email, service agents, or associates.

When team members told us they needed more flexibility and autonomy around where and how they worked, we acted, creating two options to accommodate two different styles of work. One non-negotiable principle along the way? We had to retain our deep culture of collaboration, both among ourselves and with our clients. Introducing Work From Near (Hybrid) and Work From Anywhere (Remote) rn more here.

This role will have the option to be in a Work From Near (Hybrid) capacity based out of one of our offices OR in a Work From Anywhere (Remote) capacity with travel to clients and Willow Tree offices expected.

The VP, Business Development role is responsible for leading relationships with key strategic accounts, and for cultivating relationships with key prospective accounts. This role will largely focus on our Health & Wellness vertical. The VP will ensure that all aspects of account work, from strategic development to execution, are exceeding client expectations. While working with Business Development and Marketing leadership on a combination of product, brand, market, and sales strategies, the VP will coordinate new leads, field new business opportunities, and win new business.

Willow Tree’s Business Development team encompasses a range of skilled professionals that drive innovation and growth on the front lines of client engagement. As a team, we rally around three distinct areas in the client journey map:
Prospecting, Pursuit, and Expansion. A few responsibilities across our team include: identifying new relationships and opportunities, nurturing ongoing relationships with client partners, contracting agreements, writing proposals, pitching our services to prospective clients, and more.

• Identify target accounts to optimize services and communicate Willow Tree's capabilities to clients
• Competently articulate product features to successfully implement technology solutions
• You’ll collaborate with our Solutions Architects and Product teams to craft executive-level proposals, pitches, and SOWs for prospective and existing clients
• Cultivate and extend existing C-level relationships with current clients
• You’ll team up with our delivery leadership to respond to opportunities and team-sell through RFP responses or other types of sales cycles
• Advise Willow Tree’s internal teams on industry and vendor trends to remain well-positioned to assist our clients

• Deep experience in a digital product professional services agency/consultancy OR with a top-tier strategy consulting firm (Deloitte, Accenture, etc.) engaged with F500 level client accounts
• Balance of both growth strategy project work as well as operational project responsibilities including digital transformation. In addition, the ideal candidate has had the opportunity to manage teams and multiple work streams.
• Ability to identify and characterize business issues, while demonstrating a ‘nose for value’ to discern what is important.
• Scope and plan underlying analyses that will yield critical answers to the questions…