Senior Marketing Operations Manager

Responsibilities

• Own and operate the marketing and sales operations stack end-to-end, ensuring Hub Spot, outbound tooling, analytics, and integrations work reliably together as we scale
• Manage and improve candidate  lead generation operations from third-party vendors including lead ingestion, email validation, enrichment, segmentation, outbound handoff, and feedback loops on lead quality
• Serve as a senior Hub Spot operator, owning workflows, properties, lifecycle stages, lists, scoring models, and automations that support acquisition, activation, and sales follow-up
• Partner closely with Sales to improve sales ops infrastructure, including call and meeting tracking, outcome enforcement, automated follow-ups, and reliable reporting for prospect connect and connect-to-close rates
• Implement and refine lead scoring, segmentation, and lifecycle execution, translating agreed-upon strategy into working systems that Sales and Growth actually use
• Build and enforce campaign architecture and tracking standards, including UTMs and Hub Spot Campaigns, so campaign performance can be accurately measured across Hub Spot, analytics tools, and ad platforms
• Audit, clean up, and stabilize existing marketing automation, reducing redundant workflows, preventing property conflicts across systems, and improving overall system reliability
• Build, maintain, and enhance marketing and sales dashboards, ensuring the growth team has clear and granular visibility into funnel health, channel performance, and growth efficiency

• 7+ years of experience in marketing operations, revenue operations, or sales operations in a high-growth environment
• Deep, hands-on Hub Spot expertise — you’ve built and maintained complex workflows, lifecycle models, scoring systems, and automations, not just used the tool
• Strong sales ops experience, including supporting outbound motion, call and meeting tracking, follow-up workflows, and CRM data discipline
• Comfort operating across multiple systems at once, including CRM, outbound tools, analytics platforms, and data integrations
• Proven ability to clean up and stabilize systems, prioritize what matters, and ship improvements without breaking things
• Strong analytical skills, with experience diagnosing funnel performance issues and translating insights into operational changes
• High attention to detail and strong QA instincts when working with automation, tracking, and data
• Clear communicator and documenter, able to explain complex systems to non-technical stakeholders and leave behind durable documentation

• You’ve worked in a B2B SaaS or high-growth startup with real outbound sales motion
• You know Python, SQL, and similar database programming languages and have worked with Databricks or Metabase
• You’ve supported or implemented lead scoring, ICP frameworks, or lifecycle models at scale
• You have experience with Segment, Amplitude, Insycle, Instantly, or sales dialers
• You’ve helped untangle CRM or analytics setups that were being used as both an operational system and a source of truth
• You’ve studied, worked, or volunteered in politics, civics, or democracy reform
• You’re motivated by Good Party.org’s mission and want to apply your skills to something bigger than optimizing ads

• 100% coverage of health, dental, and vision benefits for you and your dependents
• unlimited PTO (sick and vacation) policy
• Bitcoin denominated deferred bonus plan
• Fully remote work arrangement
• workspace setup stipend
• internet stipend ($50/month if working from home)
• Individual learning & development budget
• 401(k) program available (no employer match)