Advisory Consultant - Brand Strategy

Overview

ZS is a place where passion changes lives. As a management consulting and technology firm focused on improving life and how we live it, we transform ideas into impact by bringing together data, science, technology and human ingenuity to deliver better outcomes for all. ZSers drive impact by bringing a client-first mentality to each and every engagement. We partner collaboratively with our clients to develop custom solutions and technology products that create value and deliver company results across critical areas of their business.

Bring your curiosity for learning, bold ideas, courage and passion to drive life-changing impact to ZS.

What you’ll do:
Strategy Insights & Planning Consultant in the Insights & Analytics will contribute to client engagements by performing the following duties:

• Work with project leadership to define project scope and develop approach.
• Lead project task execution by ensuring progress, organizing project data and coordinating team meetings.
• Conduct issue analysis and develop hypotheses on the key client issues.
• Design and execute qualitative and/or quantitative analyses to test and analyze hypotheses.
• Synthesize findings, develop recommendations, and communicate results to clients and internal teams.
• Provide thought leadership and innovation within projects and practice areas.
• Participate in business development.
• Contribute to internal firm activities.
• Coach and mentor junior team members.
• Develop and execute digital and brand strategy initiatives that help clients enhance customer engagement, optimize marketing investments, and drive commercial impact.
• Bridge business strategy and technology by leveraging data, analytics, and digital innovation to deliver measurable business outcomes.

• MBA with bachelor’s (and often graduate) degrees with a strong academic record in business, economics, marketing, psychology, physical or life sciences, engineering, applied math, statistics, or related fields. Alternatively, candidates may possess a PhD in marketing, economics, decision sciences or related field with a business application. In lieu of an MBA or PhD, 5-8 years of relevant work experience may substitute.
• Up to 3 years of post-MBA relevant work experience, and 3-5 years of pre-MBA work experience.
• Experience or strong interest in business, brand, or digital strategy — with the ability to connect insights, analytics, and technology to commercial decision-making.
• Familiarity with digital transformation, omnichannel engagement, or marketing analytics is highly valued.
• High motivation, good work ethic, maturity and personal initiative.
• Aptitude for, and enjoyment of, leading and managing teams.
• Effective oral and written communication skills that enable personal impact with senior-level decision makers.
• Strong attention to detail, with a quality-focused mindset.
• Analytic problem-solving skills, with a creative and innovative outlook.
• Client service orientation.
• Fluency in English
• Client-first mentality
• Intense work ethic
• Collaborative spirit and problem-solving approach

• Cross-functional skills development & custom learning pathways
• Milestone training programs aligned to career progression opportunities
• Internal mobility paths that empower growth via s-curves, individual contribution and role expansions

Hybrid working model: ZS is committed to a Flexible and Connected way of working. ZSers are onsite at clients or ZS offices three days a week. Combined flexibility to work remotely two days a week is also available. The magic of ZS culture and innovation thrives in both planned and spontaneous face-to-face connections.

ZS offers a comprehensive total rewards package including health and well-being, financial planning, annual leave, personal growth and professional development. Our robust skills development programs, multiple career progression options and internal mobility paths and collaborative culture empowers you to thrive as an individual and global team member. We are committed to giving our employees a flexible and connected way of working, combining work from home and on-site presence at clients/ZS offices for most of…