Digital Marketing Specialist Construction Industry Background

Digital Marketing Specialist with Construction Industry Background

Wing Assistant - India is looking for a Digital Marketing Specialist in the construction industry, remote (India) to start immediately.

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Disclaimer: This is a generic job description for the position stated below. Actual tasks and tools will be discussed further when you reach the final interview stage. Please ensure you apply for the right job based on your location and experience. We prioritize people who can do this successfully!

• Develop and execute digital marketing strategies tailored to the construction industry.
• Manage social media accounts and create industry-specific content.
• Conduct SEO and keyword research to improve online visibility.
• Run paid advertising campaigns on platforms like Google Ads and Facebook.
• Analyze campaign performance and provide optimization recommendations.
• Design and implement email marketing campaigns for lead nurturing.
• Monitor and manage website analytics to enhance user engagement.
• Stay updated with construction industry trends and digital marketing innovations.
• Coordinate with the sales team to align marketing efforts with business goals.
• Perform other marketing-related tasks as required.

• Bachelor’s degree in any field or professional certification in marketing or business-related courses.
• 2+ years experience in social media or 1-2 years in digital marketing.
• Proven content writing or copywriting experience.
• Working knowledge of content management systems.
• Familiarity with construction industry marketing is a plus.
• Excellent English communication skills, both written and verbal (at least B2 level).
• Solid organizational and time management skills.
• Knowledgeable in layouts, typography, print, and web design.
• Experience/proficient in Adobe Photoshop, Illustrator, Sketch, InDesign, and other graphic design software.
• Compelling portfolio of work over a wide range of creative projects.
• Able to work on a graveyard shift.

• USB headset with noise cancellation.
• Working webcam.
• Computer with at least 1.8 GHz processor and at least 4 GB RAM.
• Main internet speed: at least 25 Mbps cable connection.
• Backup internet speed: at least 10 Mbps.

• Health insurance (HMO).
• Performance incentives.
• Job security and stability.
• Paid training.
• Inclusive culture.
• Upskilling opportunities.
• 100% work from home.
• Exceptionally supportive team.
• Opportunities for career growth.
• Fun work environment.
• Holiday and overtime pay.

Schedule: US work hours (20‑40 hours per week)

Location: Remote (India)

• Entry level (1‑3 years of experience): up to PHP 53,000.
• Intermediate level (3‑5 years of experience): up to PHP 67,000.
• Expert level (5+ years of experience): up to PHP 78,000.

• Only qualified candidates will be invited to take the assessment & scheduled for an interview.
• We have other vacancies that might interest your friends & colleagues.
• You may also refer your friends using our Affiliate Marketing Program and earn up to $30 if your referral is hired.