Website Manager & Graphic Designer

Website Manager & Graphic Designer page is loaded## Website Manager & Graphic Designer locations:
Franklin, TNtime type:
Full time posted on:
Posted Yesterday job requisition :
JR101509

It's fun to work in a company where people truly BELIEVE in what they're doing!  We're committed to bringing passion and customer focus to the business.###
*
* Location:

** Franklin, TN (Support Center / Home Office)  
** Department:
** Marketing  
*
* Reports To:

** Director of School Marketing & Branding The Gardner School is seeking a talented and dynamic
** Website Manager & Graphic Designer
** with foundational web development skills to join our Marketing team. This role owns the day-to-day management and evolution of our website as a core brand and enrollment tool, while also supporting the creation of high-quality visual assets across digital and print channels.

The ideal candidate brings a balance of
** creative design expertise, technical execution, and strategic thinking**, with an understanding of modern search behavior, user experience, and digital performance. You will collaborate closely with the Director of School Marketing & Branding, internal marketing partners, and trusted external vendors to ensure The Gardner School’s online and visual presence consistently reflects our brand, values, and commitment to high-quality early childhood education.
** Pay & Benefits
** Salary range: **$60,000–$70,000**, based on experience and qualifications.  Benefits include medical, dental, vision, 401(k) with company match, paid time off, paid holidays, professional development, and childcare tuition discounts.
*
* Key Responsibilities:

**##
** Website Management, UX & Optimization
*** Manage and maintain the school’s website, ensuring all content is current, engaging, accurate, and aligned with brand standards
* Collaborate with the marketing team to develop web pages and landing pages that support marketing campaigns, enrollment initiatives, and organizational goals
* Regularly audit the website for outdated content, broken links, functionality issues, and overall quality control
* Monitor website performance, including traffic, user behavior, engagement, and conversion metrics, and use insights to inform improvements
* Continuously optimize website navigation, structure, layout, and functionality to enhance user experience, accessibility, mobile responsiveness, and conversions
* Work collaboratively with the team to optimize website content and structure for SEO, AEO, and generative search visibility, supporting organic traffic, discoverability, and brand trust.
** Technical & Vendor Collaboration
*** Utilize foundational web development skills (HTML, CSS, JavaScript) to implement site updates, enhancements, and minor feature adjustments
* Troubleshoot and resolve basic technical issues related to website performance and functionality
* Serve as the primary internal point of contact for website-related vendor partnerships, including web development, SEO/AEO support, and branding initiatives, ensuring alignment with internal goals and brand standards.## ##
** Graphic Design & Visual Brand Execution
*** Create visually compelling graphics and layouts for digital and print marketing materials, including website banners, landing page visuals, flyers, brochures, newsletters, social media content, digital ads, corporate-branded assets, and event promotions
* Design and optimize images and multimedia assets for website, email, and social media use, ensuring fast load times, accessibility, and visual consistency
* Maintain and evolve the visual identity of The Gardner School by producing consistent, on-brand design elements aligned with the Brand Book and brand guidelines
* Develop, manage, and maintain shared design templates and brand kits using tools such as Canva Teams or Enterprise to support brand consistency and scalable content creation across teams
* Support the ongoing refinement of branding visuals and creative assets to remain relevant and resonant with our primary customer audiences##
** Content Creation & Cross-Team Collaboration
*** Develop, update, and manage web and digital content, including text, images, and multimedia assets,…