Alliances Marketing Manager
Connecticut, USA
Listed on 2025-12-27
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IT/Tech
Digital Marketing -
Marketing / Advertising / PR
Digital Marketing
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About the RoleNinja One’s marketing team is growing, and we are hiring an Alliances Marketing Manager to lead the strategy and execution of joint marketing initiatives with our global technology alliance partners. This role sits at the intersection of marketing, partnerships, and go‑to‑market, owning how alliance strategy translates into integrated campaigns, events, and programs that demonstrate the power of our ecosystem. You will turn alliance priorities into high‑impact execution by building demand, accelerating pipeline, increasing awareness, and influencing internal and external stakeholders.
Success is defined by measurable impact, pipeline influence, partner engagement, campaign performance, and the strength of Ninja One’s alliance brand in the market.
We are flexible on hybrid or remote work if you are located in the USA and reside in one of the following states: CA, CO, CT, FL, GA, IL, KS, MA, ME, NC, NJ, NY, OR, TN, TX, VA, or WA. Preference will be given to candidates based in Austin, TX or those willing to relocate unassisted.
What You’ll Be Doing- Develop and execute joint marketing strategies with key technology alliance partners to drive awareness, demand, and pipeline growth
- Translate alliance business priorities into integrated campaigns, programs, and events aligned to Ninja One’s GTM strategy
- Identify and activate high‑impact ecosystem marketing opportunities across launches, announcements, and GTM moments
- Champion alliance partners internally to ensure alignment and visibility across major initiatives
- Collaborate cross‑functionally with business development and marketing to ensure content and assets clearly articulate joint value propositions and real‑world use cases
- Plan and execute high‑quality virtual and in‑person events, including partner field events, industry conferences, sponsor ships, and executive engagements
- Lead coordination across Ninja One teams and partner marketing counterparts to ensure consistent messaging and seamless execution
- Partner closely with alliances, sales, marketing, and ecosystem GTM teams to align priorities and drive execution
- Build trusted relationships with partner marketing teams and senior partner stakeholders
- Act as a change agent, helping evolve how Ninja One activates, scales, and operationalizes alliance marketing
- Own alliance marketing KPIs, performance reporting, and ROI analysis
- Manage alliance marketing budgets with accountability for forecasting, spend efficiency, and optimization
- Deliver insights and recommendations to continuously improve future campaigns and programs
- Scalable alliance marketing programs that influence pipeline and revenue
- Strong partner engagement and sustained joint GTM momentum
- Effective collaboration across teams, regions, and partners
- Data‑driven decision‑making with continuous improvement
- Additional duties as needed
- 5+ years of experience in partner, alliance, or B2B technology marketing
- Proven success building and executing integrated marketing campaigns with technology partners
- Demonstrated ability to own budgets and deliver ROI
- Experience working with alliance, distributor, and reseller ecosystems
- Strong business acumen with the ability to connect marketing execution to GTM and revenue outcomes
- Ability to translate performance data into insights and actionable recommendations
- Comfortable using Salesforce, marketing automation, and reporting tools to measure and optimize performance
- Excellent communicator with the ability to influence across functions and senior stakeholders
- Strong project management, organizational, and analytical skills
- Background in MSP, cybersecurity, IT, or B2B SaaS markets
- Willingness to travel up to 30%
- Embodies Ninja One’s values of Curiosity, Integrity, Kindness, Humility, and Builders
Ninja One automates the hardest parts of IT to deliver visibility, security, and control over all endpoints for more than 30,000 customers. The Ninja One automated endpoint management platform is proven to increase productivity,…
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