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Web Development Manager

Remote / Online - Candidates ideally in
Virginia Beach, Virginia, 23450, USA
Listing for: Buzz Franchise Brands
Remote/Work from Home position
Listed on 2026-01-02
Job specializations:
  • IT/Tech
    Web Developer, IT Project Manager
Salary/Wage Range or Industry Benchmark: 80000 - 100000 USD Yearly USD 80000.00 100000.00 YEAR
Job Description & How to Apply Below

Benefits

  • 401(k)
  • 401(k) matching
  • Company parties
  • Competitive salary
  • Dental insurance
  • Free food & snacks
  • Health insurance
  • Opportunity for advancement
  • Paid time off
  • Parental leave
  • Wellness resources
  • Vision insurance
About Buzz Franchise Brands

At Buzz Franchise Brands, we build companies that get people talking. We’re a team of smart, entrepreneurial doers who take bold ideas and turn them into thriving national brands — including Pool Scouts, British Swim School, Home Clean Heroes, and Wonderly Lights. Our digital presence plays a major role in fueling that growth, especially through strong website performance and a powerful Hub Spot ecosystem.

Position Overview

We’re looking for a Web Development Manager who blends technical expertise with a strong eye for user experience, data flow, and systems reliability. Across all Buzz brands, our websites and Hub Spot platform are central to franchise lead generation — and this role ensures those channels work together seamlessly.

You’ll lead development, maintain secure and scalable systems, and take full ownership of our third‑party integrations, from Hub Spot to operational platforms, marketing tools, data systems, and beyond. This role requires someone who can architect solutions, solve problems proactively, and create clean processes that help our teams move faster.

Key Responsibilities Web Development & User Experience
  • Lead the development, optimization, and maintenance of all consumer‑facing brand websites, corporate websites, and franchise development websites.
  • Ensure an intuitive, fast, conversion‑focused user experience — because website performance directly powers our franchise lead generation engine.
  • Oversee code quality, architecture decisions, accessibility scans/practices/maintenance, and deployment workflows.
  • Partner with Digital Marketing, Brand, and Analytics teams to improve funnels, landing pages, and conversion paths.
Hub Spot, Integrations & Lead Flow
  • Own the integration between websites, Hub Spot, and digital advertising platforms — ensuring accurate tracking, routing, attribution, and reporting.
  • Manage all Hub Spot‑related forms, APIs, data models, workflows, and automated lead flows.
  • Ensure our Hub Spot instance remains healthy, scalable, well‑governed, and aligned with each brand’s goals.
  • Partner with Digital Marketing and Analytics teams to enhance Hub Spot’s data integration with Tableau.
  • Oversee the setup, configuration, and governance of Google Tag Manager (GTM) containers across all brands, ensuring accurate and consistent tracking.
  • Implement and maintain server‑side tagging environments to improve data accuracy, privacy compliance, and page performance.
  • Ensure proper governance and QA of tracking tags, triggers, variables, and events for both web and advertising platforms.
Third‑Party Integrations
  • Serve as the primary owner of all third‑party integrations across the Buzz digital ecosystem, including:
    • Website host providers
    • Marketing and automation platforms
    • CRM functions within Hub Spot
    • Advertising and analytics tools
    • Operational systems (POS, booking, scheduling, or brand‑specific tools)
    • Vendor‑provided APIs and partner technologies
  • Evaluate, implement, and optimize third‑party tools to support lead generation, operational efficiency, and brand experience.
  • Oversee integration design, testing, performance, version control, and compatibility as platforms evolve.
  • Maintain technical documentation, security reviews, and data‑handling standards for all integrations.
  • Lead vendor coordination — including troubleshooting, roadmap alignment, contract awareness, and escalation when integrations fail or degrade.
  • Ensure integrations are resilient, secure, and scalable for multi‑brand growth.
  • Manage data and tracking integrations related to GTM, server‑side tagging, and analytics platforms, ensuring accuracy across all systems.
Security, Systems Administration & Infrastructure
  • Serve as security lead for web platforms, with responsibility for SSL/TLS, access controls, monitoring, and patching.
  • Oversee hosting infrastructure, DNS, uptime monitoring, backups, and disaster recovery planning along with our host providers.
  • Administer permissions and roles across all connected systems…
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