Freelance Solutions Architect

ABOUT APPLY DIGITAL

Apply Digital is a global experience transformation partner. We drive AI-powered change and measurable impact across complex, multi-brand ecosystems. Leveraging expertise that spans across the customer experience lifecycle from strategy, design to engineering and beyond, we enable our clients to modernize their organizations and maximize value for their business and customers.

Our 750+ team members have helped transform global companies like Kraft Heinz, NFL, Moderna, Lululemon, Dropbox, Atlassian, A+E Networks, and The Very Group.

Apply Digital was founded in 2016 in Vancouver, Canada. In the past nine years, we have grown to ten cities across North America, South America, the UK, Europe, and India.

At Apply Digital, we believe in the “One Team” approach, where we operate within a ‘pod’ structure. Each pod brings together senior leadership, subject matter experts, and cross-functional skill sets, all working within a common tech and delivery framework. This structure is underpinned by well-oiled scrum and sprint cadences, keeping teams in step to release often and retrospectives to ensure we progress toward the desired outcomes.

Wherever we work in the world, we envision Apply Digital as a safe, empowered, respectful and fun community for people, every single day. Together, we work to embody our SHAPE (smart, humble, active, positive, and excellent) values and make Apply Digital a space for our team to connect, grow, and support each other to make a difference.

Visit our Careers page to learn how we can unlock your potential.

We are looking to bring on a Freelance Solutions Architect with a particular strength in integrating Customer Data Platforms and marketing automation tools.

• Guiding an implementation for a CRM, CDP, and/or Marketing Automation system from beginning to end, leading the documentation and planning process, all the way through writing requirements for the implementation of the actual code
• Recognize opportunities and solutions to key business challenges through technology, recommending additional tools and providing guidance on getting more value out of current tools, along with designing entire Martech stacks from scratch
• Provide specifications and requirements for the internal technical team, working with the technical project manager and engineers to ensure a successful outcome
• Leading implementation projects and consistently communicating on project deliverables with clients.
• Acting as an SME (Subject Matter Expert) on certain sales presentations and standup meetings with clients, with the ability to speak confidently about their deliverables, ideas, and best practices
• Marketing analytics and reporting support as needed. Understanding user journeys, marketing automation, and customer data
• Understand multi/omnichannel transactional and marketing messaging
• A good understanding of user states, events, and user journey mapping

• Multi-tool Mar Tech implementations, including CDP and Marketing Automation Platforms, according to business use cases and prioritization alongside business strategists
• Assisting in the creation of new marketing programs by translating technical requirements into the required code for various data sources, and how they would flow down into each destination
• Marketing automation migrations, including ensuring proper data schemas to maintain parity for clients’ existing lifecycle programs, optimizing for new use cases, and enabling clients with new tool features
• Optimizing clients’ existing lifecycle programs by improving data accuracy, identifying schema improvements, or identifying other efficiencies to drive greater personalized messaging

• Has 5+ years of experience in software development
• Has 5+ years of experience integrating 3rd party tools and has been involved in the planning and development of ETL solutions
• Has 2+ years of direct experience working within Segment, mParticle, Tealium, Treasure Data, or a similar CDP tool
• Has 2+ years of experience in client or key stakeholder interaction
• Has previously designed and architected a CDP or Marketing Automation integration and…