Founding Technical GTM Operator​/Engineer

Please email kaia to apply. Include your resume and your availability to chat (if selected for an interview).

Tanagram’s mission is to accelerate agentic coding.

We extract engineering learnings buried in real codebases, PRs, code reviews, incident post-mortems, and Slack conversations, turn them into real-time guardrails for coding agents, and enforce them in PRs — helping teams ship faster while avoiding catastrophic mistakes.

We’re building a small, diverse team of meticulous, high-agency people who care deeply about making software development faster, safer, and more reliable — and who can speak credibly to engineers because they’ve been in the work themselves.

This is a highly technical GTM role — not traditional marketing.

It’s a hybrid between:

• Technical GTM / Product Marketing (PMM)
• Developer-adjacent operator
• Early-stage growth strategist

This is not:

• A BDR role
• A social media role
• A pure Dev Rel role

You will own a meaningful slice of GTM from 0 → 1, with real product and narrative responsibility.

This role can grow into Head of GTM or Head of Product Marketing
.

Location: San Francisco preferred (remote ok for exceptional candidates)

Core KPIs

• High velocity of GTM experiments
• High-quality inbound (quality > quantity)
• Credible technical conversations with founders, CTOs, and tech leads

• Fast experiments across Twitter/X, Linked In, Reddit, and technical communities
• Messaging × persona × channel testing
• Landing pages, hooks, loops, and demo flows
• Analyze and report learnings quickly

• Refine ICP (starting with Founding CTOs, Staff+ engineers, and tech leads)
• Build messaging frameworks grounded in real engineering pain
• Create value props engineers actually believe
• Improve demo framing and technical narrative with founders

• Build or vibe-code your own demos
• Modify example repos, workflows, or integrations
• Walk engineers through how Tanagram works in practice
• Translate real dev workflows into compelling stories

• Help engineers care about the product
• Founder posts, technical narratives, experiments
• Seed early SEO with technically credible content

• Personalized, high-signal outbound
• Repeatable tactics that engineers respond to
• Spark thoughtful, high-quality conversations

• Events, meetups, dinners, conferences
• Angel / advisor intros
• Launch coordination

• Consistent experiment → learning loops
• ICP hypotheses validated or killed
• Meaningful inbound from engineers and technical founders
• Sharper, more technical demo narrative
• Clear understanding of which GTM motions actually work

• Can build, prototype, or code demos yourself
• Are technically fluent (you don’t need to be a staff engineer, but you can hold your own)
• Understand real developer workflows (PRs, CI, incidents, reviews, on-call)
• Write clearly and precisely
• Have strong messaging taste and technical intuition
• Enjoy ambiguity and rapid experimentation
• Are very online in developer communities
• Are high-agency and collaborative
• Can switch between execution and strategic thinking

• Need detailed direction
• Move slowly
• Don’t like writing
• Don’t like talking to engineers
• Prefer rigid roadmaps
• Want strict lane boundaries
• Want a marketing role without technical depth

• Shape GTM from 0 → 1
• Work directly with founders
• Have real product and narrative impact
• Massive autonomy
• Help make agentic coding safer and more reliable
• Fast learning, fast iteration, real ownership

Depending on the relevance and depth of your experience:

• $140k–$180k salary
• 0.3%–0.7% equity
• Medical, dental, vision insurance
• Mac Book