Digital Marketing Executive - Search Optimisation

iQ is one of the UK's biggest providers of student accommodation, committed to giving our 34,000 students in 85 sites across 29 UK cities their best year yet
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Our London and Manchester based support teams are the cog that keeps the iQ wheels turning, providing our brilliant site teams with everything they need to deliver a fantastic student experience every day.

iQers are a pretty special bunch. Our team is bursting with independent thinkers and problem solvers, who join us to explore what's possible and build a career as part of a diverse, fun and supportive team. If you have people skills, personality and potential then you have all the makings of a great iQer.

We're looking for a proactive and detail‑driven Digital Marketing Executive to help boost iQ's organic performance across SEO, Social Search and emerging AI/LLM opportunities. If you enjoy blending data, content and technical know‑how to make a measurable impact, you'll feel right at home here

• Partner with our SEO agency on day‑to‑day delivery, including technical SEO, content optimisation and performance reporting.
• Support the Digital Product team by helping prioritise SEO‑related tickets and ensuring best‑practice onsite optimisation.
• Feed keyword insights, user‑intent analysis and SEO‑informed briefs into our content plans.
• Track performance using Google Search Console, GA4 and SEO tools, identifying trends and opportunities.
• Spot technical SEO issues, raise them with developers or partners, and see fixes through to completion.
• Support the development of our AI/LLM‑optimised search strategy with our SEO agency.
• Stay close to shifts in search behaviour - including GenAI surfaces and social search trends on Tik Tok and Meta.
• Help our social agency roll out our Social Search strategy.

• Produce clear weekly and monthly performance reports across organic channels, sharing KPIs, insights and recommendations.
• Use a data‑driven approach to support testing and continuous optimisation.
• Get involved in ad‑hoc analysis and wider digital marketing projects.
• Support with email automation development and maintenance through our CRM platform.

• Strong interest in SEO, search behaviour and AI‑driven search technologies.
• Confidence working with data and translating it into clear insights.
• Experience with Google Search Console, Google Analytics and SEO tools like SEMrush, Ahrefs or Screaming Frog.
• Understanding of keyword research, content optimisation and on‑page best practice.
• Awareness of AEO/LLM trends and evolving search landscapes.

Want to know what it's really like to work at iQ? Check us out on Glassdoor and hear directly from our people.

We operate a hybrid working model with 3 days in the office and 2 days working from home / site location.

Ready to feel like you've got the best job ever? Apply today and find out what it's really like to work at iQ!