Marketing Operations Specialist

We're Osome - an international fintech startup making the lives of entrepreneurs easier. We help thousands of businesses eliminate admin, accounting, and bookkeeping from their day‑to‑day operations so they can focus on what matters most. We combine SaaS with a human‑in‑the‑loop approach to deliver full‑fledged services in real time. We are growing rapidly, now with over 500 people worldwide, and we are looking for bright minds to help us solve complex problems.

• Own the core Hub Spot installation across all hubs, ensuring its evolution and outcomes directly support revenue generation.
• Architect and lead the Marketing Ops function, focusing on scalable design rather than maintaining status quo.
• Be the single point of contact and decision‑maker for marketing ops processes across Marketing, Sales, Onboarding, Technology, Content, and Partners.
• Partner with marketing and sales leadership to drive data‑driven segmentation, improve ROI, and translate tool‑level insights into business decisions.
• Own integrations between Hub Spot and communication, billing, analytics, and reporting platforms, ensuring reliable, scalable, auditable data flows.
• Maintain Hub Spot as the single source of truth, enforcing data governance, eliminating duplication and errors, and conducting regular audits to prevent lead leakage.
• Identify optimization opportunities, design experiments, and drive measurable improvements in pipeline velocity, conversion, and retention.
• Lead cross‑functional programs to improve SQL volume, conversion rates, and customer retention, owning the net outcome.

• Maintain and continuously optimize the full workflow estate (750+), ensuring all automations for sales, marketing, and cross‑functional teams run reliably and efficiently.
• Act as the go‑to problem‑solver for marketing ops issues, deploying workflows, custom code, integrations, and reporting fixes quickly.
• Stay ahead of organization‑wide initiatives, flag ops dependencies or risks, and communicate clearly with stakeholders across teams and time zones.
• Run daily data integrity checks on all inbound sources to the CRM, guaranteeing 100% data accuracy and zero lead leakage.
• Build and maintain integrations and reporting solutions using Zapier, Looker, and other tools, ensuring every team can access data in the format they need.
• Prepare weekly performance reports, surfacing insights and exceptions early, and keep stakeholders informed before issues become disruptions.
• Manage access controls, audit logs, and system exceptions, identifying business‑critical risks before they escalate.

• 7–10 years of experience with Hub Spot or a comparable enterprise‑grade CRM, including rollout of complex workflows, dependencies, and data integrations.
• Well‑versed with workflows, integrations, and native reporting tools.
• Strong exposure to sales processes, pipelines, post‑sales handover, and customer journey management.
• Experience with integration platforms such as Zapier, Google Workspace, Twilio, Miro, and Notion.
• Experience with voice and Whats App campaigns is an additional advantage.
• Experience with reporting platforms such as Looker and Power BI.

• Competitive salary.
• Multi‑cultural environment enhancing your global perspective.
• Learning opportunities and mentorship from peers and leaders, including a yearly professional development budget.
• Mental health leave.
• Flexible remote working arrangement.

At OSOME, creating a culture where individuals of all backgrounds feel comfortable really matters. Everyone who applies will receive fair consideration for employment. We do not discriminate based upon race, colour, religion, sex, sexual orientation, age, marital status, gender identity, national origin, disability, or any other legally protected characteristic in the location where the candidate applies. If you have any accessibility requirements that would make you more comfortable during the application and interview process, please let us know so that we can support you.