Email Marketing Specialist

About The Opportunity

A fast-scaling leader in the B2B SaaS and digital growth ecosystem, we empower enterprise teams with data-driven marketing automation and customer journey orchestration. Our remote-first team builds high-impact email campaigns that convert, nurture, and retain global audiences—leveraging behavioral targeting, segmentation, and A/B testing to drive measurable ROI across industries.

Role & Responsibilities

Design, build, and deploy automated email workflows (welcome, onboarding, re-engagement, drip) using platforms like Mailchimp, Klaviyo, or Hub Spot.
Segment audiences dynamically using behavioral data, CRM signals, and lifecycle stages to personalize messaging imize subject lines, CTAs, layout, and send times through rigorous A/B and multivariate testing to lift open, click, and conversion rates.
Collaborate with Product and Sales to align email content with product launches, feature updates, and pipeline goals.
Monitor KPIs (deliverability, bounce rate, unsubscribes, ROI) and implement corrective actions to maintain list health and inbox placement.
Integrate email analytics with Google Analytics, Segment, or Snowflake to tie campaign performance to downstream revenue metrics.

Skills & Qualifications

Must-Have

Mailchimp
Klaviyo
Hub Spot Marketing Hub
Google Analytics
A/B Testing
Behavioral Segmentation
CRM Integration
UTM Tracking

Preferred

Experience with Send Grid or Braze
Familiarity with SQL for querying campaign data
Knowledge of GDPR/CCPA compliance for email marketing

Benefits & Culture Highlights

100% remote work with flexible hours—build your ideal work rhythm.
Quarterly performance bonuses tied to campaign ROI and engagement lifts.
Access to marketing tech stack credits for personal growth and tool experimentation.

Skills:

testing,data,analytics,a/b testing,email