Senior Paid Marketing Manager,Sponsorships Job Canada,IT/Tech

Who we are is what we do.

Deel is the all-in-one payroll and HR platform for global teams. Our vision is to unlock global opportunity for every person, team, and business. Built for the way the world works today, Deel combines HRIS, payroll, compliance, benefits, performance, and equipment management into one seamless platform. With AI-powered tools and a fully owned payroll infrastructure, Deel supports every worker type in 150+ countries—helping businesses scale smarter, faster, and more compliantly.

Among the largest globally distributed companies in the world, our team of 7,000 spans more than 100 countries, speaks 74 languages, and brings a connected and dynamic culture that drives continuous learning and innovation for our customers.

Why should you be part of our success story?

As the fastest-growing Software as a Service (SaaS) company in history, Deel is transforming how global talent connects with world-class companies – breaking down borders that have traditionally limited both hiring and career opportunities. We're not just building software; we're creating the infrastructure for the future of work, enabling a more diverse and inclusive global economy. In 2024 alone, we paid $11.2 billion to workers in nearly 100 currencies and provided healthcare and benefits to workers in 109 countries—ensuring people get paid and protected, no matter where they are.

Our momentum is reflected in our achievements and customer satisfaction: CNBC Disruptor 50, Forbes Cloud 100, Deloitte Fast 500, and repeated recognition on Y Combinator’s top companies list – all while maintaining a 4.83 average rating from 15,000 reviews across G2, Trustpilot, Captera, Apple and Google.

Your experience at Deel will be a career accelerator. At the forefront of the global work revolution, you'll tackle complex challenges that impact millions of people's working lives. With our momentum—backed by a $17.3 billion valuation and $1 B in Annual Recurring Revenue (ARR) in just over five years—you'll drive meaningful impact while building expertise that makes you a sought-after leader in the transformation of global work.

What you'll do at Deel

Manage demand generation/publisher sponsorship efforts outside of Paid Social and Paid Search channels including, but not limited to, sponsored newsletters, advertorials, podcasts, OOH, CTV and more. Constantly be researching new buys, publishers and categories to introduce Deel on, test, and iterate off of.

Manage campaign budgeting, analyze past programs and report on performance KPIs.

Managing reporting across buys and proactive communication with regional teams and other cross-functional leaders to ensure visibility on all programs.

Establish repeatable processes, templates and best practices for campaign management, growth and reporting;
Serve as an expert on the ins-and-outs of sponsorship operational excellence and opportunities at Deel.

Work with our local marketing managers and communications managers to identify key trends and local websites that we may be able to partner with, in addition to global partners.

Educate the paid ads team, larger Growth team and other regional managers, on latest trends and clear insights on performance and new areas to focus on, to provide new knowledge ideas to facilitate growth.

Some key qualifications

5+ years of experience in a similar publisher sponsorship ownership role (comparable B2B/SaaS experience is preferable).

You are highly knowledgeable and confident in different buys (Reach, CPM, CPL, CPC, etc) alike with performance-based goals (CPSQO, ROAS etc) as well as demand gen publishers and operations.

Proven agility, flexibility, and autonomy in working on projects from conception to completion with different stakeholders.

Creative and analytical and can test, implement and measure while coming up with new ideas on a regular basis.

Data-driven and comfortable with setting up dashboards and using the latest analytics tools to track the performance of your initiatives, using AI tools such as Claude, Lovable, Gemini to automate and fast-track manual tasks and analysis.

You are an active relationship builder who can collaborate with internal and external…

Senior Paid Marketing Manager, Sponsorships