Product Marketing Manager

7shifts is a scheduling and payroll platform designed to help restaurant teams thrive. With an easy‑to‑use app and industry‑specific solutions, 7shifts saves time, reduces errors, and helps keep costs in check for over 55,000 restaurants. Our mission is to simplify team management and improve performance for restaurants, with a long‑term vision of creating a thriving restaurant industry through the power of connected & engaged teams.

• Build and maintain core positioning and messaging foundations so every PMM, seller, and marketer is pulling from the same source of truth when they launch, sell, or campaign.
• Partner closely stakeholders across the company to apply positioning and messaging consistently across launches, sales plays, and enablement so teams move faster and with more confidence.
• Lead the go‑to‑market strategy and communications for impactful releases with Product Managers, ensuring cross‑functional alignment to launch these products to market and ensure customers understand the value.
• Own competitive intelligence end‑to‑end, using AI to monitor the market continuously and synthesize signals into insight that actually shapes positioning and wins customer conversations.
• Talk to customers regularly and use AI to analyze patterns across interviews and research, so your positioning and messaging decisions are grounded in what operators actually say and feel, not internal assumptions.
• Build AI‑assisted workflows that handle the repetitive work, flagging competitor shifts, synthesizing win/loss data, and drafting messaging updates, so you stay focused on the decisions that actually need your judgment.

• Proven experience in Product Marketing in B2B SaaS, with a track record of owning positioning and messaging for complex or multi‑product offerings.
• Strong research instincts. You can take messy inputs from customers, data, and market signals and turn them into clear direction.
• A history of influencing cross‑functional partners through clarity and trust, not authority.
• Clear, confident communication that puts the customer at the center and makes complex ideas accessible.
• Comfort moving between big‑picture strategy and day‑to‑day execution without losing momentum in either direction.
• You actively use AI in your work and can explain concretely how it changed your process, not just that you use it.

• Experience with Mixpanel, Looker, or Thoughtspot.
• Experience in the restaurant or restaurant tech industry.
• Experience in a Product‑Led Growth (PLG) environment.

Compensation
The base compensation range for this position is CAD $90,000‑$125,000. This range reflects the full growth path for the role, from building core skills to accomplished performance, through to role mastery. We typically target the accomplished level when hiring externally. At this level, individuals bring relevant experience in the role, demonstrate strong job‑related skills, operate with confidence and consistency, and are able to deliver impact with limited ramp‑up while still having meaningful opportunity to grow.

Compensation at 7shifts is performance and growth‑driven. As you develop your skills and expand your impact over time, your compensation grows with you. Your specific placement within this range is based on your job‑related skills, knowledge, and experience, as well as our internal equity assessment. We are always happy to discuss our approach throughout the hiring process.

• Opportunity:
  Our product is evolving in exciting ways, and we’re focused on delivering even more value to restaurants. This momentum creates real opportunities to learn and grow.
• Challenge:
  We’re tackling real problems in a fast‑moving, complex industry. The work is scrappy and ambiguous, but meaningful.
• Culture:
  We’re proud to be recognized among the best workplaces in North America.
• Equity:
  We’re a Series
  
  C, VC‑backed SaaS company, and we believe everyone should share in the success they help create.
• Health and Wellness:
  We support Shifties in and outside of work, with health and dental, lifestyle spending accounts, a parental leave program, and more.
• Flexibility:
  Our team is intentional around how and where we work, up‑to‑the‑hyphen flexible vacation policy, and the ability to work largely remotely.
• Support:
  We set Shifties up with the latest Apple tech, a home office setup, professional growth coaching, and opportunities to grow from within.

We know you might not check every box, and that’s okay. If you’re excited about this role, inspired to contribute to a meaningful product, and eager to share ideas that drive real change, we’d love to hear from you. We’re building an inclusive team that reflects the diverse industry we serve, and we welcome applicants from all backgrounds.

We thank you for your interest in joining the 7shifts team!

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