Information Architect; IA Specialist — Marketing Agency

Position: Information Architect (IA) Specialist — Marketing Agency
Job Description

This is a remote position.

Information Architect (IA) Specialist — Marketing Agency

Location: Remote / Hybrid (Canadian/North American time zone a must)

Type: Contract

Industry: Digital Marketing & Web Strategy

About Us

We’re a fast-growing marketing agency focused on building high-performing digital experiences for brands across multiple industries. We’re looking for an experienced Information Architect (IA) Specialist to help structure smarter, more intuitive customer journeys.

The Role

As our Information Architect Specialist, you’ll organize complex website content and digital ecosystems into clear, user-friendly structures that improve usability, engagement, SEO performance, and conversions.

You’ll work closely with strategists, designers, developers, SEO specialists, and content teams to create scalable site architectures and seamless navigation systems.

Responsibilities

Develop website and content architecture for client projects

Create sitemaps, user flows, navigation systems, and taxonomy structures

Conduct content audits and information hierarchy planning

Collaborate with UX/UI designers on wireframes and user journeys

Work alongside SEO teams to align structure with search intent and discoverability

Improve usability and customer experience across digital platforms

Translate business goals into intuitive digital experiences

Participate in client strategy sessions and presentations

Requirements

Requirements

Proven experience in Information Architecture, UX Strategy, or Digital Experience Design

Strong understanding of website structure, navigation, taxonomy, and content organization

Experience with tools like Figma, Miro, Whimsical, Lucidchart, or similar

Understanding of SEO best practices and conversion-focused design

Ability to think strategically while paying attention to detail

Strong communication and collaboration skills

Agency experience is a plus

Benefits

What We Offer

Flexible remote work options

Competitive hourly rate/ contract rates

Opportunity to work on exciting national and international brands

Collaborative creative environment

Growth opportunities within the agency

Requirements
Requirements Proven experience producing IA, sitemaps, and navigation systems for marketing sites and/or content-heavy websites. Strong understanding of UX principles and how users scan and find information. Comfortable working with ambiguity and turning messy inputs into clear structure. Excellent written communication and documentation skills. Familiarity with SEO-friendly architecture (crawlability, hierarchy, internal linking logic). Nice to Have

Experience with CMS structuring (Webflow, Word Press, headless CMS like Contentful/Sanity, etc.). Understanding of schema/metadata, tagging systems, and scalable taxonomy design. Experience collaborating with agencies or cross-functional teams (strategy/design/dev). Ability to run or support IA workshops (card sorting, stakeholder alignment sessions). Tools (Flexible) You may use tools like:
Figma / Fig Jam Miro Google Sheets / Docs Notion (optional) Whimsical / Lucidchart (optional) Contract Details (Fill-in) Type:
Contract

Hours:

[e.g., 10–20 hrs/week or project-based]