Remote Web Growth Lead

Role:
Web Growth Lead

Team:
Marketing

Location: Remote/Hybrid working (UK-based).

We are currently a remote-first organisation, but hybrid working may be an option in the future.

Salary: Up to £45k-50k depending on experience, plus equity

Hours: Full-Time 37.5 hours per week

Please note

All communication regarding your application should go through the official application channels or our company careers page. Contacting Vestd employees via email, personal social media, or other informal routes is not appropriate. We also have a zero-tolerance approach to any form of harassment or abuse directed at our team. Candidates who do not respect these boundaries may be disqualified from the recruitment process and, in serious cases, barred from applying in future.

Vestd is a leading sharetech platform for equity management - shares schemes, fund raising, company secretarial and much more.

Our regulated platform makes light work of all of the most popular and tax-efficient share scheme types, empowering businesses to attract and retain their talent. Our powerful software also helps investors, and founders seeking investment.

Vestd was founded by Ifty Nasir, who lives and breathes our mission. Vestd’s big moonshot aim is to see one billion people worldwide invested in the companies they work hard to grow by 2030. We are all about inclusion and fairness for our customers and our team.

Vestd is also a B Corp-certified company, which means we’re committed to balancing profit with purpose. We care about our people, our customers, and the wider world – and we hold ourselves to the highest social and environmental standards.

If you’d like to learn more about Vestd, check out this short video from our founder, Ifty.

At Vestd, we prioritise equality, diversity, and inclusion, so we write about it here rather than at the end of the job advertisement. We’re committed to building a respectful, inclusive, and diverse team. Trust is one of our core values; with that comes a commitment to fairness and transparency. We want to be open about our EDI efforts.

Research shows that while men are likely to apply when they meet 60% of a job’s requirements, women and individuals from underrepresented groups often apply only when they meet every criterion.

We understand the value of transferable skills and the unique perspectives that diversity brings. That’s why we encourage applications from candidates with unique strengths and experiences.

If you need any adjustments or support with your application, please let us know in your application or throughout the process.

The Vestd website is one of our most important growth assets - and we're looking for someone to treat it like one. This is not a maintenance role. You'll own the site as a revenue channel: defining what gets built, running experiments that move pipeline metrics, and using AI tooling to ship faster and learn more quickly than a traditional team could.

You'll sit within Marketing and will operate with high autonomy, working closely with the Growth Marketing Manager and supporting our five business units.

The brief is simple: increase the website's contribution to revenue, continuously.

This is a technical role ong front-end fundamentals, a rigorous approach to conversion optimisation, and a genuine instinct for user experience are the foundations. The AI angle accelerates everything - it doesn't replace the craft.

We cannot provide an exhaustive list of duties; additional duties will arise, but the following will be core elements of this role:

• The website growth roadmap - prioritised against pipeline and acquisition goals, not a backlog of requests.
• Conversion optimisation across all key journeys: homepage, product pages, pricing, trial and demo flows.
• Experimentation velocity - hypothesis-to-result cycles, with AI tooling compressing the time between idea and insight.
• Page design and build from concept to launch, working in our CMS (Hub Spot) with strong HTML, CSS and JS fundamentals.
• Technical page architecture that supports both search and AI visibility - schema markup,…