Conversion Rate Optimiser; CRO Experimentation Manager

Job Description

Your role with us:

As CRO & Experimentation Manager you will drive continuous website performance improvement through a structured experimentation and conversion rate optimisation (CRO) programme. You will own the design, execution and analysis of A/B and multivariate tests across , working closely with internal UX, analytics and development teams. The goal is to improve customer experience and maximise business value from our digital platforms.

We are looking for people who have :

• Significant experience in CRO, digital product optimisation or web experimentation
• Hands on experience with Optimizely Web Experimentation
• Proficiency with Google Analytics 4 and understanding of A/B test Analysis
• Experience creating clear hypotheses and delivering test documentation
• Excellent communication skills with the ability to convey complex results simply
• Demonstrable experience or working with eCommerce or high value transactional websites

We are looking for people who are:

• Data driven with curiosity for understanding what drives user behaviour and performance
• Customer focused and always considering the user experience when making changes or testing ideas
• Able to work effectively with cross functional teams and values diverse input
• Always looking to improve by seeking feedback and shares learnings openly

More information and employee benefits:

• Enjoy a 9-day fortnight as part of a flexible hybrid-working model, with a blend of home working and at least three days per week in the office.
• Supportive and sponsored professional development opportunities + reimbursement of professional membership fees.
• 24.5 days holiday + bank holidays.
• Option to buy up to 5 days annual leave per annum.
• Generous Pension Scheme – with the ability to adjust your contribution amount.
• Automatic enrolment to The Royal Mint’s Life Assurance Scheme.
• Access to free onsite car parking and canteen with Ground Control Coffee shop.
• Access to various salary sacrifice schemes e.g. Technology, Cycle to work, Pendragon Car Leasing Scheme.
• Automatic access to our Hapi App offering retail and leisure discounts, and employee assistance/wellbeing programme in partnership with Health Assured.
• Ability to join and use our onsite gym, which is run by employees within The Royal Mint + access to onsite occupational health support and physio.
• Opportunities to get involved in supporting our chosen charity and paid time to take part in volunteering via our ‘Give a Day’ incentive.