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Digital Marketing Specialist - FMCG E-commerce

Remote / Online - Candidates ideally in
South Africa
Listing for: Placements24
Remote/Work from Home position
Listed on 2026-09-07
Job specializations:
  • IT/Tech
    Digital Marketing, Social Media Marketing, SEO, Ecommerce
  • Marketing / Advertising / PR
    Digital Marketing, Social Media Marketing, SEO, Ecommerce
Job Description & How to Apply Below

About the Role

Our client, a forward-thinking leader in the FMCG industry, is actively seeking a talented and results-oriented Digital Marketing Specialist to enhance their online presence and drive e-commerce growth. This remote role will be instrumental in developing and executing comprehensive digital marketing strategies, optimizing online campaigns, and increasing brand engagement across various digital platforms. You will play a crucial part in reaching and converting online consumers, contributing to the company's digital transformation.

This is an excellent opportunity to leverage your digital expertise within a supportive, remote-first environment.

Key Responsibilities
  • Develop and implement data-driven digital marketing strategies to drive traffic, engagement, and conversions for FMCG products online.
  • Manage and optimize paid advertising campaigns (SEM, Social Media Ads) to maximize ROI and achieve marketing objectives.
  • Create engaging content for social media, email marketing, and other digital channels.
  • Analyze website traffic and user behavior using tools like Google Analytics to identify areas for improvement.
  • Stay current with the latest digital marketing trends and best practices to keep our strategies effective.
Requirements
  • 2-4 years of experience in digital marketing, with a focus on e-commerce and FMCG preferred.
  • Proven success in managing paid search, social media advertising, and SEO campaigns.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, and social media management platforms.
  • Strong analytical skills and the ability to interpret data to drive campaign optimization.
  • Bachelor's degree in Marketing, Digital Media, or a related field.
Benefits
  • Competitive salary and performance-based bonuses.
  • 100% remote work environment, offering ultimate flexibility.
  • Comprehensive health insurance and wellness benefits.
  • Opportunities for ongoing professional development and learning in digital marketing.
  • A collaborative and innovative virtual team culture.
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